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What the Zuck?! NBC's Zucker says Silverman stays

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December 12th, 2008

A Broadcasting and Cable story has NBC Universal chief Jeff Zucker saying Ben Silverman will be staying on. From B & C:

Zucker says NBC Entertainment and studio co-chairman Ben Silverman is going to sign a new deal to stay at the company.

“Ben will continue to be here at NBC, yes,” Zucker told B&C as part of a candid Q&A that runs in its entirety in the December 15 issue.

Zucker’s decision comes despite the network’s continuing primetime struggles after a fall in which none of its high profile launches, from Knight Rider to My Own Worst Enemy,caught on despite the strong promotional launch pad of a wildly-successful, record-setting Olympics from Beijing.

“Obviously it’s been a disappointing fall for NBC, and we need to do better,” Zucker says. “I take some pride in the fact that of the 10 TV shows that were nominated for Golden Globes, only three air on broadcast TV and we produce all of them [The Office and 30 Rock on NBC, as well as the Universal Media Studios-produced House for Fox]. So we obviously have some ability to produce good programs; we just need to do more."

Color me skeptical, but I won't believe in the "new deal" until the ink is dry. It would be a pretty big shocker to me if there's a new deal for Ben prior to the end of the current season.

 
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