via press release:
Days Of Our Lives' EARNS ITS BIGGEST WOMEN 18-49 rating IN MORE THAN SEVEN MONTHS AND MATCHES ITS BIGGEST WOMEN 18-34 RATING IN 10 MONTHS
FOR THE DECEMBER 8-12 WEEK, 'DAYS' TIES FOR #2 IN WOMEN 18-49 AND TIES FOR #1 IN THE VALUABLE WOMEN 18-34 CATEGORY
UNIVERSAL CITY, Calif. – December 18, 2008 – NBC's "Days Of Our Lives" has delivered its top-rated week among women 18-49 in more than seven months and matched its highest women 18-34 rating in 10 months.
For the week of December 8-12, "Days" scored a 1.5 rating, 8 share among women 18-49, its top weeklong average since the week of April 21-25, and a 1.2/7 among women 18-34, equaling its top rating in this category since February 4-8.
"Days" tied for #2 for the week among network daytime programs in women 18-49 and tied for #1 in the women 18-34 race. This is the eighth time in 10 weeks that "Days" has ranked #1 or tied for #1 in the valuable women 18-34 category.
Season to date, "Days" is #4 in the women 18-49 race and #1 among women 18-34.
Ratings reflect "live plus same day" data unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."
