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Football, WWE RAW and NCIS rule weekly cable viewing

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December 30th, 2008

Due to the holidays I didn't see as much cable data for the week as we have recently, so sadly I can't tell you how TNT's A Christmas Story marathon did, or how the basketball games did on TNT on Christmas night (they weren't among the top forty).

For the week, the final Monday Night Football game of the season with 13.80 million led cable viewing by a large margin, followed by several college bowl games on ESPN and pre/post game coverage via ESPN's Gameday. The Champs Sports Bowl where Wisconsin was thoroughly pummeled by Florida State led the bowl game coverage on cable with 7.059 million average viewers.

The 10pm airing of WWE Raw last Monday (12/22) and two airings of NCIS rounded out the top ten. SpongeBob, which typically dominates these lists faced much pressure from NCIS. NCIS had six airings in the top 20, while the yellow and porous wonder could muster only two -- the 19th and 20th spots on the list. Of the top forty shows for the week, NCIS was twelve of them, SpongeBob "only" placed six airings in the top forty for the week.

Full Top 20 Cable Results for the week ending 12/28/2008:

Rank Shows NET DAY(S) Start Time Live+SD HH rating Viewers Live+SD (000)
1 NFL REGULAR SEASON L (PACKERS/BEARS) ESPN MONDAY 8:30 PM 8.4 13,803
2 COLL FTBALL-BOWL GAME L(WISCONSIN/FLORIDA STATE) ESPN SATURDAY 4:30 PM 4.5 7,059
3 COLL FTBALL-BOWL GAME L(MIAMI (FL)/CALIFORNIA) ESPN SATURDAY 8:00 PM 4.0 6,508
4 COLL FTBALL-BOWL GAME L(WEST VIRGINIA/NORTH CAROLINA) ESPN SATURDAY 12:55 PM 3.9 5,881
5 COLL GAMEDAY SCOREBOARD ESPN SATURDAY 4:11 PM 3.9 5,802
6 COLL GAMEDAY SCOREBOARD ESPN SATURDAY 7:49 PM 3.5 5,675
7 COLL FTBALL-BOWL GAME L(BOISE STATE/TCU) ESPN TUESDAY 7:55 PM 3.2 5,061
8 WWE ENTERTAINMENT (\WWE Raw) USA MONDAY 10:00 PM 2.8 4,883
9 NCIS USA SATURDAY 10:00 PM 3.0 4,781
10 NCIS USA SATURDAY 9:00 PM 2.9 4,738
11 WWE ENTERTAINMENT (\WWE Raw) USA MONDAY 9:00 PM 2.6 4,650
12 NCIS USA SATURDAY 8:00 PM 2.8 4,551
13 NCIS USA SATURDAY 11:00 PM 2.9 4,518
14 COLL FTBALL-BOWL GAME L(HAWAII/NOTRE DAME) ESPN WEDNESDAY 7:55 PM 2.6 4,413
15 HOUSE USA SUNDAY 8:00 PM 2.6 4,279
16 NCIS USA SATURDAY 5:00 PM 2.8 4,206
17 NCIS USA TUESDAY 8:00 PM 2.6 4,142
18 HOUSE USA SUNDAY 9:00 PM 2.6 4,109
19 SpongeBob NICK TUESDAY 10:30 AM 2.6 4,077
20 SpongeBob NICK TUESDAY 2:30 PM 2.5 4,057

Nielsen Ratings Data: ©2008 The Nielsen Company. All Rights Reserved

 
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