Fans of The Unit Should Prepare Their Farewells
Fans of The Unit should prepare themselves to say farewell to their show. I anticipate that it will be cancelled at the end of this season. While The Unit’s numbers have been bad all season, I have not focused on the show, because the three comedies (New Adventures of Old Christine, Gary Unmarried, Worst Week) were on even shakier ground. But CBS will cancel a number of shows at the end of this season, and it’s a good bet that The Unit will be one of them. Update: I changed Without a Trace and Cold Case to “Not Likely to Be Renewed”. They are certainly at some risk for non-renewal.
This is a breakdown of CBS scripted shows and their renewal and cancellation prospects. Here are the others:
Our Renew / Cancel index predicts potential renewal for *next* season: Cancelled/Not Returning, Not Likely To Be Renewed, or Renewal Likely for 2009-10.
|PROGRAM||Net||STD 18-49 (LIVE+SD) (000)||Network Avg. STD 18-49||Renew/ Cancel index||Status|
|EX LIST, THE||CBS||2,443||3,920||0.62||cancelled|
|NEW ADVS OF OLD CHRISTINE||CBS||2,808||3,920||0.72|
|WITHOUT A TRACE||CBS||3,529||3,920||0.90|
|BIG BANG THEORY, THE||CBS||4,618||3,920||1.18|
|HOW I MET YOUR MOTHER||CBS||5,002||3,920||1.28|
|TWO AND A HALF MEN||CBS||6,302||3,920||1.61|
Friday night – Friday is quickly becoming an 18-49 wasteland, so these shows may be allowed a lower threshold for success than shows on other nights.
The New Adventures of Old Christine: CBS has tried to create a second “comedy block” this season on Wednesday by moving Christine from Monday and slotting freshman Gary Unmarried. Both have been among CBS’s worst scripted performers, but will Christine be given the benefit of the doubt?
Worst Week got the best slot in CBS’s lineup for a new comedy, but has performed just below average for the net. Reports are that CBS expected much more in that prime timeslot and that Worst Week will not be coming back next season.
The Renew/Cancel Index is a show’s Season To Date adults 18-49 viewership divided by its networks Season to Date average 18-49 viewership.
How did we come up with our Index? We found that last season, the future of a show was nearly directly related to its adults 18-49 average viewers divided by its networks 18-49 average viewers. Many other factors may matter, but they all seemed to boil down to that one number. Because American Idol so skewed Fox’s 18-49 average, and would make nearly all Fox shows fall into the “cancel” range, for Fox, I used the last STD 18-49 average *before* Idol. Last season, if a show had better than 92% of its network’s average 18-49 viewership (0.92 in our index) it was pretty safe, below that level it was in danger.
Remember that plenty can change before the end of the season, particularly for the shows with indexes between 0.80 and last season’s renewal line of 0.92. The list is presented in a (and has to be, since I cannot predict future ratings) “what would happen if the season ended today” mode. Could the renewal line be 0.86 this season? Possibly. It might also be 0.95. Might it be 0.70? No chance.
Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved. All viewership numbers are Live+SD.