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Sunday Ratings: Desperate Housewives leads a slow Sunday

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February 16th, 2009

Scoreboard CBS ABC FOX NBC CW
Total Viewers (million) 10.37 9.74 5.72 5.61 1.52
rating/Share: Adults 18-49 2.3/6 3.3/8 2.7/7 1.3/3 0.5/1

CBS won the night in terms of total viewers, and ABC won the 18-49 demo. Desperate Housewives was the night's most-watched show, but it averaged under 14 million viewers, and under a 5.0 rating in the 18-49 year demographic.

Due to the holiday we did not see our normal data distribution so the numbers today are half hourly data directly via Marc Berman.   So no 18-34 data for the night...

The Jericho airing last night was from 6:30pm-7:30pm and the data listed is only for the 7p-7:30p half hour.

Update: James Hibberd has more details on the sluggish start for The Amazing Race.

Here is last Sunday's overnight report.

Full details:

Time Network Show Viewers (Millons) 18-49 Rating/Share
7:00 CBS 60 Minutes 12.15 1.8/5
ABC America's Funniest Home Videos (R) 7.10 2.1/6
FOX NASCAR Coverage 5.55 2.3/7
NBC Dateline 5.15 1.3/4
CW Jericho (R) 0.81 0.3/1
7:30 CBS 60 Minutes 14.01 2.3/6
ABC America's Funniest Home Videos (R) 8.93 2.7/8
NBC Dateline 5.01 1.3/4
FOX American Dad (R) 3.44 1.6/4
CW Movie: Golden Eye (R) 1.16 0.4/1
8:00 CBS The Amazing Race (season premiere) 9.42 2.6/7
NBC Dateline 8.27 2.0/5
ABC Extreme Makeover: Home Edition (R) 7.59 2.4/6
FOX The Simpsons 6.82 3.2/8
CW Movie: Golden Eye (R) 1.56 0.5/1
8:30 NBC Dateline 9.47 2.3/6
CBS The Amazing Race (season premiere) 9.15 2.7/7
ABC Extreme Makeover: Home Edition (R) 8.34 2.7/7
FOX King of the Hill 5.32 2.5/6
CW Movie: Golden Eye (R) 1.74 0.5/1
9:00 ABC Desperate Housewives 13.85 4.8/12
CBS Cold Case 10.56 2.4/6
FOX Family Guy 7.33 3.8/9
NBC Movie: XIII, Part 2 4.76 1.1/3
CW Movie: Golden Eye (R) 1.94 0.6/1
9:30 ABC Desperate Housewives 13.95 5.0/12
CBS Cold Case 11.04 2.5/6
FOX American Dad 5.88 2.9/7
NBC Movie: XIII, Part 2 4.06 0.9/2
CW Movie: Golden Eye (R) 1.94 0.6/1
10:00 ABC Brothers & Sisters 9.41 3.3/8
CBS The Unit 8.46 2.2/6
NBC Movie: XIII, Part 2 4.06 0.8/2
10:30 ABC Brothers & Sisters 8.72 3.0/8
CBS The Unit 8.16 2.1/6
NBC Movie: XIII, Part 2 4.06 0.9/2

Shows are sorted by viewers in each time slot.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved. Source Marc Berman/Mediaweek.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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