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Friday Ratings: Dollhouse downer, Terminator not uplifting

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February 21st, 2009

Scoreboard CBS ABC NBC FOX CW
Total Viewers (million) 8.13 5.53 4.46 4.03 1.04
rating/Share: Adults 18-49 1.7/6 1.7/5 1.3/4 1.5/5 0.4/1

Last night's Dollhouse drew 4.2 million and 1.7/7, down from last week when it drew 4.7 million and a 2.0 rating with adults 18-49, and notably this was against repeats on the CBS lineup.  Terminator: The Sarah Connor Chronicles did not drop too much from last week, averaging 3.8 million and a 1.3 rating with 18-49s,  but last week it was already very low.

Note Marc Berman reports 1.4/5 as the 18-49 demo rating share for TSCC. Hibberd reported a 1.3/5 earlier -- I've gone with Berman's number in the table below,  I'm using Hibberd's number because it makes more sense as far as the night's averages for FOX. I won't see the actual report until Monday, I'm not sure which is the right number, but either way it's bad! Though as Bill notes in the comments, not so bad that it would likely get yanked before finishing its run.

Despite the repeats, CBS won the night both overall and with 18-49s and ABC was in second.  NBC was third among viewers and fourth among 18-49s, and it was the opposite for FOX which was fourth overall and third among 18-49 year olds.

Show data table now included.  Here are last Friday's overnight numbers.

Full details:

Time Net Show Viewers (Millons) 18-49 Rating/Share
8:00 CBS Ghost Whisperer (R) 8.35 1.9/6
ABC Wife Swap (R) 4.09 1.4/4
NBC Howie Do It 3.97 1.1/4
FOX Terminator: The Sarah Connor Chronicles 3.84 1.3/5
CW Everybody Hates Chris 1.42 0.5/2
8:30 NBC Howie Do It (R) 3.82 1.2/4
CW The Game 1.18 0.5/2
9:00 CBS Flashpoint (R) 8.06 1.7/5
ABC Supernanny 5.25 1.8/6
FOX Dollhouse 4.22 1.7/5
NBC Friday Night Lights 3.93 1.4/4
CW 13: Fear is Real 0.79 0.4/1
10:00 CBS Numb3rs(R) 7.99 1.7/5
ABC 20/20 7.27 2.0/6
NBC Dateline 5.57 1.6/5

Shows are sorted by viewers in each time slot.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved. Source Marc Berman/Mediaweek.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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