| Scoreboard |  |
 |
 |
 |
 |
 |
|---|---|---|---|---|---|---|
| Total Viewers (million) | 24.211 | 12.306 | 8.316 | 6.632 | 3.874 | 1.754 |
| Rating/Share: Adults 18-49 | 9.0/23 | 2.5/6 | 3.2/8 | 2.3/6 | 1.6/4 | 0.7/2 |
| Rating/Share: Adults 18-34 | 7.6/21 | 1.5/4 | 2.6/7 | 1.9/5 | 1.8/5 | 0.7/2 |
After running only repeats at 8pm Tuesday since February 10, the CW put Reaper into the breach last night and it got blown away by American Idol. Reaper's 2.359 million viewers and demo ratings of 0.9 (both 18-49 and 18-34) were even worse than 90210 did in its last new episode on Tuesday. Perhaps the CW should just go reruns only vs. Idol until it mercifully leaves the air. Of course the 2 hour Idol dominated the night, boosting Fox to a win across the board. For comparison here is a post from last November with some Fall 2007 results for Reaper.
8-10pm was all American Idol which averaged 24.211 million viewers and a 9.0 18-49 demo. But with only CBS repeat competition, Biggest Loser was the easy #2 in the demos, improving on its last outing vs. a two hour Idol. As if anyone cared, Homeland Security USA was up just a bit from its last airing vs. Idol.
Milking all it can from The Bachelor phenomenon, ABC's Bachelor: After the Final Rose Part 2 rolled over the competition in the demos at 10pm as America could not look away from the trainwreck.
Although they included the Presidential Address, here are last Tuesday's results for comparison.
Full details:
| Time | Net | Show | Viewers Live+SD (000) | 18-49 Rating | 18-49 Share | 18-34 Rating | 18-34 Share |
| 8:00 | FOX | American Idol | 22.683 | 8.3 | 22 | 7.0 | 21 |
| CBS | NCIS (repeat) | 13.659 | 2.6 | 7 | 1.5 | 4 | |
| NBC | Biggest Loser: Couples | 8.263 | 3.2 | 9 | 2.5 | 7 | |
| ABC | Homeland Security USA | 5.670 | 1.6 | 4 | 1.1 | 3 | |
| UNI | Cuidado con el Ángel | 4.272 | 1.6 | 4 | 1.9 | 6 | |
| CW | Reaper (premiere) | 2.359 | 0.9 | 2 | 0.9 | 2 | |
| 9:00 | FOX | American Idol | 25.739 | 9.8 | 24 | 8.3 | 22 |
| CBS | The Mentalist (repeat) | 12.764 | 2.7 | 7 | 1.7 | 4 | |
| NBC | Biggest Loser: Couples | 9.661 | 3.9 | 9 | 3.2 | 8 | |
| UNI | Mañana Es para Siempre | 4.275 | 1.8 | 4 | 2.1 | 5 | |
| ABC | Scrubs (repeat) | 3.392 | 1.2 | 3 | 1.0 | 3 | |
| CW | 90210 (repeat) | 1.150 | 0.5 | 1 | 0.6 | 2 | |
| 9:30 | ABC | Scrubs (repeat) | 3.357 | 1.3 | 3 | 1.2 | 3 |
| 10:00 | ABC | Bachelor: After the Final Rose part 2 | 10.850 | 4.1 | 11 | 3.5 | 10 |
| CBS | Without a Trace (repeat) | 10.497 | 2.3 | 6 | 1.4 | 4 | |
| NBC | Law & Order: SVU (repeat) | 7.024 | 2.4 | 6 | 2.0 | 6 | |
| UNI | Aqui y Ahora | 3.075 | 1.3 | 3 | 1.4 | 4 |
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Shows are sorted by viewers in each time slot.
Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.
Definitions:
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
For more information see Numbers 101.
2.3m isnt bad for reaper. considering most shows have seen a fall in viewership this season and 2.3m is much below last seasons numbers
Poor Reaper. Yet another show to be decimated because of a lack of brain cells amongst CW executives
Actully scratch that last comment. That is almost in line with last seasons ratings.
reapers season finale last year got 2.47 million viewers, it’s not lost much.
Oops just came across this. Apparently Reaper is in line for a season 3 already?
http://jerkdoublebitch.wordpress.com/2009/01/13/tyler-labines-funniest-work-yet/
Season 1 finale had 2.69 millions viewers and a 1.2 demo. It’s not to bad, considerin a LOT of shows had way bigger loss. I think it still do pretty good. Probably better than 90210 does habitualy
or a flat out lack of people who watch the CW…
and the shocker of the day: Idol beat CBS repeats. By the way… notice that a WaT repeat was -This- close to beating the bachelor… guess the train wreck got derailed.
djm – it was just a reunion episode, the actual finale was on monday.
djm, viewership matters not for $, the Bachelor trainwreck rolled over WAT in the demos.
Could someone please tell me what is TheCws highest rated program normally? I think its Smallville but im unsure
Ant, its Smallville for scripted shows and America’s Top Model overall.
America’s next top model i think
Thank Bill. Having looked at the numbers, Reaper is not too far off having those kind of numbers
Didnt Supernatural get renewed and it only managed 2.9m viewers average in a season?
djm, the train wreck nearly doubled the wat repeat in 18-49 and more than doubled in 18-34. i would say that is the more significant point.
Ant, viewers matter not, its all about the demos. For most networks its the adults 18-49, for the CW it still is about the 18-34. A 0.9 for adults 18-34 is not good.
Bad twisted into good, even when it’s bad. If Sam’s numbers above are correct for Reaper last year, out of the gate in its premiere Reaper is down 25% in the demo against last year’s season average. Being 25% down against last year’s averages with the season premiere seems particularly bad.
I suspect we’ll have to suffer through the outraged cries that Dawn deliberately threw Reaper under the American Idol bus. On a side note, I read a lot of bad/mediocre reviews for the premiere.
I know usually networks really want live numbers for advertising purposes, but I’d really be interested to know Reaper’s numbers after time-shifting is added in. Last year Reaper always ranked at the top, I wouldn’t be surprised if these numbers jump substantially too when the final final numbers come out. Especially now that it’s up against AI.
Thats actually pretty decent for Reaper.
Actually Robert, there were more positive reviews then negatives. I should know, I catalogued them.
It’s just that the really bad ones were REALLY bad.
if Idol is on 2-3 days a week, how could network avoid throwing shows under the bus…