NBC Nightly News Has A Huge Win For the Week

Categories: Evening News TV Ratings,Network TV Press Releases

Written By

March 10th, 2009

via NBC press release:

"NBC NIGHTLY NEWS WITH BRIAN WILLIAMS" 
HAS A HUGE WIN FOR THE WEEK - DRAWING MORE THAN 9.3 MILLION TOTAL VIEWERS

"Nightly" Beats "World News" by a Whopping 1.2 Million -- Its 21st 
Consecutive Week
NEW YORK – March 10, 2009 – Last week marked another huge win for "NBC Nightly News with Brian Williams." According to Nielsen Media Research data, " Nightly News" was the most-watched network evening newscast, winning the week of March 2-8, 2009. It was a strong week for the newscast as it averaged more than 9.3 million viewers, an impressive +1.257 million more viewers than ABC "World News'" 8.140 million, and +2.957 million more than CBS "Evening News'" 6.440 million. Season-to-date, "Nightly" leads "World News" by +778,000 viewers. 

"Nightly" has won for 21 consecutive weeks in total viewers, and for fifteen straight weeks in A25-54. "Nightly" has delivered over nine million total viewers for each of the last eighteen weeks. 

Among the key demographic adults 25-54, "Nightly News" posted a 2.4 rating, ahead of ABC's 2.0 rating and CBS' 1.5 rating -- its lowest A25-54 (000) delivery since the week of October 27, 2008. "Nightly" led "World News" by +470,000 A25-54 viewers for the week. Season-to-date, "Nightly" leads "World News" by +299,000 A25-54 viewers. Versus the same week last season, Nightly increased in rating M/A25-54 (+10%/+4%). 

In homes, "Nightly News" increased the gap from the competition drawing over a 6.2 rating and a 12 share. In second place ABC drew a 5.5/11, and CBS posted a 4.4/9. 

On its digital platforms, "NBC Nightly News with Brian Williams" continued its strong performance with more than 3.5 million online streams for the week ending March 7, 2009.

 
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