In a first for me, I was interviewed as part of a story on Fox's "Remote Free TV" advertising experiment by Joel Rose that appeared on NPR's Day to Day program today. You can listen to the story here. That's me for all of about 25 seconds beginning at around 2:35 into the story. I'm just hoping the reaction isn't "Gee, that guy doesn't speak any better than he writes!"
TV by the Numbers, As Heard On NPR!
Categories: TV Advertising
Wow congrats guys…I always knew you’d make it big someday!
Congrats!
Keep this up near the top so when I have the time I can go listen. Congratz Bill, hopefully that will bring you guys some more hits.
Nice job, Bill.
A couple of points that the program made, first of all, Nick, since you keep telling us how cheap Dollhouse is, why isn’t it subject to the 10% extra cost that Fringe has to deal with?
Second, perhaps the lack of ads is why Dollhouse has been getting such a lukewarm response.
I’m still kinda miffed that the theme from Taxi (even though it is a great theme) got about five times as much on-air time as Bill!
That’s awesome! Congratulations, Bill!
Too bad NPR’s Day to Day is a dead show walking! Canceled TV shows, and TV shows about to canceled, are a main topic of discussion here, but you appeared on an honest-to-goodness canceled radio show, in the waning days of its existence! Wow. I hope they’ll bring you in elsewhere on NPR at some point.
Ike, International media persona that I am now, I go wherever the demand takes me!
Bill, that was cool. Congratulations. Glad to see the site get some pub. Hope you can make some money next.
Julia, it does cost more to make the show, because it’s longer. Is it 10% for both shows? That is hard to say. DOLLHOUSE is already cheap and that includes the extra cost for filming more screen time.
I think some panels are going to be done to test retention of “sponsors,” for each shortened commercial break. They may go that route to boost income if the retention is high enough.
Hey, that’s awesome Bill! Way to go!
Okay – 1ST: when i watch DOLLHOUSE – I do NOT fast forward through commercials – it’s a pain to zip through 90 seconds of commercials – oops then I go too far – then oops again I went to far back – soooo 90 seconds is not a big deal…I will wait and watch them – it’s kind of nice…when I tape 24 – most of the time i fast forward the commercials because they’re mostly 4 to 4.5 minutes long – too long…so i think the short spots work…
2ND: As far as the “complaining that writers have to write 8 more minutes?” – WHAT?!? How long is a CLASSIC GUNSMOKE episode compared to a “CRIMINAL MINDS” episode…I bet “GUNSMOKE” IS a lot longer – in fact when those shows were in “LATE NIGHT” syndication – they were 70 minutes because the networks had a couple of 4 minute slots and they didn’t edit anything out – so late night ran them 70 minutes instaed of 60…and on the Sitcoms – they were 24.5 minutes instead of the 22 minutes today- so old school writers were doing it the right way…long before these “whiners” took over…TV had fewer commercials back in the 70′s – and most shows kept over 15 million or more on the top 20…Today there is no time to run credits and the shows end theme songs…like CSI NY…then on the weekends syndication version you hear the closing theme and credits…Writers should be excited about new (or actually the Old ways)!
Congratulations!
12 people heard it.