“Jimmy Kimmel Live” Posts its Best Numbers in Viewers and Adults 18-49 Since November

Categories: Late Night TV Ratings,Network TV Press Releases

Written By

March 12th, 2009

via ABC press release:

“Jimmy Kimmel Live” Posts its Best Numbers in Viewers and Adults 18-49

Since November, Drawing its 4th-Largest Weekly Audience in its History


JKL’s” Monday Telecast Featuring “The Bachelor” is the Show’s Most-Watched Ever, Outdelivering the Premiere of NBC’s “Jimmy Fallon” in Viewers and Key Women


“JKL” Tops CBS’ “David Letterman” on Monday in Adults 18-34 and All Key Women


“JKL” Bests CBS’ “Ferguson” in Both Viewers and Adults 18-49 During the Week, Topping the CBS Program in the Key Adult Sales Demo for the 3rd Week in a Row



Weekly National Ratings:

During the week of March 2, 2009, ABC’s “Jimmy Kimmel Live” logged its best numbers since November with its second-best performance of the season in both Total Viewers (2.02 million) and Adults 18-49 (855,000) – since weeks of 11/24/08 and 11/3/08, respectively.  Overall, the week represented the ABC late-night talk show’s fourth largest Total Viewer count ever in its 7 seasons.  Additionally, “JKL” posted a season high among Women 18-34 (222,000) with its strongest weekly performance in 10 months – since week of 5/19/08.  


·       On Monday (3/2/09), on the night of the most-shocking finale of “The Bachelor” ever and when Jimmy Kimmel welcomed Jason Mesnick for his first interview, Jimmy Kimmel Live” scored its largest late-night audience ever (3.18 million).  “JKL” also turned in the show’s best-ever deliveries among Women 18-49 (949,000) and Women 25-54 (1.12 million).  


·       “Jimmy Kimmel Live’s” Monday telecast outperformed the debut of NBC’s “Late Night with Jimmy Fallon” by wide margins in Total Viewers (3.18 million vs. 2.87 million, +11%), Women 18-49 (949,000 vs. 716,000, +33%) and Women 25-54 (1.12 million vs. 709,000, +58%).   


·       In addition, “Jimmy Kimmel Live” topped CBS’ “Late Show with David Letterman,” with heavily promoted musical guest U2, on Monday among Adults 18-34 (524,000 vs 445,000, +18%) and across all key Women demographics: W18-34 (337,000 vs. 180,000, +87%), W18-49 (949,000 vs. 656,000, +45%) and W25-54 (1.12 million vs. 871,000, +28%).  


·       For the week, “Jimmy Kimmel Live” bested CBS’ “The Late Late Show with Craig Ferguson” by 8% in Total Viewers (2.02 million vs. 1.88 million) and by 10% in Adults 18-49 (855,000 vs. 779,000), beating the CBS program in the key young adult sales demo for the 3rd consecutive week.  



Source:  NTI, National Live + Same Day Program Ratings, week of 3/2/09, or as dated.  Season-to-date averages based on Most Current Ratings. Comparisons based on 000s. 

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