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Updated Friday Ratings: Dollhouse foundation holds up against NCAAs

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March 21st, 2009

Scoreboard CBS ABC NBC FOX CW
Total Viewers (million) 8.36 5.60 4.60 3.89 1.52
rating/Share: Adults 18-49 2.9/9 1.7/5 1.3/4 1.4/4 0.6/2

CBS easily won the night with the NCAA Basketball averaging 8.36 million viewers and a 2.9 rating with adults 18-49.  Please keep in mind that coverage of live events is especially subject to change in the final numbers.

Predictions of Dollhouse getting crushed did not come to pass.  The much-anticipated sixth episode finally arrived and performed similarly to last week when it had 4.3 million and a 1.6 rating with 18-49s.  Last night it had 4.13 million and a 1.5/5 (rating/share) with adults 18-49.  It doesn't look like either the basketball or the the Battlestar Galactica finale (and we probably won't see its numbers until Tuesday the BSG season finale averaged 2.4 million viewers, the most since the season 2.5 premiere) had much of an impact on Dollhouse.

Terminator: The Sarah Connor Chronicles actually added viewers from last week when it averaged 3.5 million and a 1.2/4 with adults 18-40 to 3.65 million and a 1.3/5 last night.

Previous Friday night overnight reports are available for comparisons.

Full details:

Time Net Show Viewers (Millons) 18-49 Rating/Share
8:00 CBS NCAA Men's Basketball Tournament 8p-11p 8.36 2.9/9
ABC Wife Swap 4.85 1.6/6
NBC Howie Do It 3.89 1.0/4
FOX Terminator: The Sarah Connor Chronicles 3.65 1.3/5
CW Everybody Hates Chris 1.59 0.6/2
8:30 CW The Game 1.66 0.7/2
9:00 ABC Supernanny 5.34 1.6/5
FOX Dollhouse 4.13 1.5/5
NBC Friday Night Lights 3.84 1.2/4
CW America's Next Top Model (R) 1.42 0.6/2
10:00 ABC 20/20 6.63 1.8/6
NBC Dateline 6.07 1.7/6

Shows are sorted by viewers in each time slot.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved. Source Marc Berman/Mediaweek.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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