No matter how you slice it, more people are watching Breaking Bad than Damages
I received the following e-mail:
You say you like DAMAGES, but you’re nothing but a hater! You twist the numbers and say that BREAKING BAD has more viewers, but DAMAGES airs multiple times and is available ON-DEMAND, and when you add it all up, DAMAGES has more viewers!!!
I’m definitely not a hater, I just don’t get very emotional about the numbers, and the above writer (and sentiment) is wrong if I look at the actual data. Because like Damages, Breaking Bad airs multiple times too, and is available On-Demand. While I have no access to the on-demand numbers for either, I doubt that it currently represents a significant % of viewing for either show (even though that is the way I watch both!), though I would love to see the data. But when it comes to Nielsen ratings data, the comparisons seem pretty fair and no matter how you slice it more people are watching Breaking Bad.
|Show||Net||Day||Time||Avg Aud (000)|
|total of average viewers||3,198|
|total of average viewers||2,475|
|Breaking Bad Average||639.6|
One commenter noted that Damages is apparently very popluar in the UK, drawing numbers that are definitely bigger than the initial airing in the USA, but I haven’t seen the actual data so I can’t confirm that.