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"The CW" To Change Name To "The M-W"

Categories: Broadcast TV

Written By

April 1st, 2009

The CW's Dawn OstroffBowing to what she said was "the reality of the current situation" Chief Dawn Ostroff announced that the network, formerly known as "The CW", would change its name to "The M-W" effective April 1.

"It's been rumored for some time that we only care about our shows that air from Monday through Wednesday, so why not make it official?" Ostroff remarked.

As for the other nights of the week, she said "Old movies are the best thing we've put on Sunday night in two years, and remind me again, are we still programming Friday nights?"

When asked about the Thursday night shows, Supernatural and Smallville which have been the network's best performers since late Fall, Ostroff called it "an inconvenient truth", that she was sure "women 18-34 were hip and stylish enough to overlook."

Click here to see other announcements made on this date in history.

(119) Comments - Add Yours!

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  1. melbye

    Right, sure

  2. omfg

    that’s the best you got, Breaking: Chuck renewed thru 2015 :)

  3. Rob

    LOL!

  4. Caven

    Hey, be glad they didn’t go for a mean joke. Imagine the backlash if they posted something like, “[INSERT DOOMED TV SHOW HERE] renewed for additional season!”

  5. ABCFanaticFools

    Is this real or just APril Fools! you fools!

  6. Joe

    LOL “The M-W” April Fools

  7. Who cares

  8. Jack

    Of course not remotely believable, but certainly creative enough to warrant a chuckle from me.

  9. Julie

    Nice April fools joke, but I seriously doubt that the network would ever talk about Smallville and Supernatural “an inconvienient truth”. Because let’s face it the day those two shows really get ignored by the network is the day the network will mostly die.

  10. Bad Robot !

    CW is easy to make fun of. Its so bad that it even makes makes NBC look good in comparison.

  11. Yeah, and Sarah Connor Chronicles has been given a 40 episode season 3, with Arnie joining the show full time as John Connors Terminator lover. :)

  12. Canadiens05

    LOL, the scary part is that this could all be true

  13. CrappyDeli

    LOL. Great commitment!

  14. the128boy

    Lol awesome. I can’t believe it took me to the end of the second sentence to realize… :)

  15. geekily

    Cute joke. Especially considering that you guys could have been mean and posted a story that Chuck had been cancelled or something.

  16. Nice effort, wishing you a very Happy and Prosperous April Fools Day. lol :)

  17. Jared

    I like the effort, but I’d have thought “Chuck Renewed Through 2011″ or “Chopping Block Back From Cancellation” or even “Leno Decides to Retire” would be more entertaining.
    Ah well, I can’t wait to see what’s on the MW tonight!

  18. Mega64

    Sad thing is, it still makes more sense than SyFy.

  19. cassi

    Nice joke, it’s only sad that I wouldn’t be suprised at all if Dawn would actually do it.

  20. johnthemon

    April fools right?? Right? The CW is actually stupid enough to do that so I’m not sure. No wait, I am. Good one.

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