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"Top Model" tops its time period with young women

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April 2nd, 2009

via CW press release:

"Top Model" TOPS ITS TIME PERIOD WITH YOUNG WOMEN

Top Model Ranks First in the Hour with Women 18-34 and Females 12-34;

Ranks Second with Adults 18-34

Top Model Gains Steam with Impressive Week-to-Week Growth

April 2, 2009 (Burbank, CA) - The CW's AMERICA'S Next Top Model won the 8:00-9:00p.m. time period among its target young women demos, including women 18-34 (3.0/10) and females 12-34 (2.9/10), according to preliminary live plus same day Nielsen ratings for Wednesday, April 1, 2009.

Top Model ranked second in the hour with adults 18-34 (1.9/5-tie Fox), finishing ahead of ABC and NBC.

Top Model posted dramatic week-to-week gains in all key categories, including 25% with women 18-34, 19% with adults 18-34, 21% with adults 18-49 (1.7/5), 29% with women 18-49 (2.7/8) and 31% with viewers (3.9mil).

At 9:00p.m., the 90210 encore delivered its best ratings since Oct. with adults 18-34 and women 18-34.

 
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