Harpers Island premieres with an iPhone app
I know there are a few iPhone owners in the crowd, so I thought you might find this interesting. When I saw Jon Turteltaub was the EP, I couldn’t help but think, “If only the iPhone App Store had been live while Jericho was still on!” Seriously though,I really like the idea, especially given the whodoneit nature of Harpers Island.
No doubt fanatic fans of NBC shows that have not yet been renewed and are not Southland will probably want Harpers Island to succeed since it faces off directly against Southland.
But I don’t want to fill Bill’s head with notions of creating a TVbytheNumbers iPhone APP that is nothing but a heart monitor showing Chuck‘s vital signs…
CBS network is rolling out its first mobile marketing application in support of a primetime entertainment series with an iPhone application for new drama, Harpers Island.
The series is a murder mystery from executive producer, Jon Turteltaub, and involves viewers trying to guess which character will become the killer’s next victim. The show is one of CBS’s biggest premiers this Spring and launches on Thursday April 9 at 10 pm. EST.
“We’re trying to provide another level of engagement and game-play to the enhance the experience,” said Jeff Sellinger, Executive-VP and general manager CBS Mobile. Then [TV] becomes a 24-hour experience. It’s the one device you carry with you. It is location agnostic andwe hope it will drive [viewers] to the show. The application will be updated as the show progresses.”