MTV delivers two of Cable’s top 5 primetime telecasts among P12-34: ‘Making the Band’ and ‘Taking the Stage’

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From our friends at MTV:

MTV delivers two of Cable’s top 5 primetime telecasts among P12-34: ‘Making the Band’ and ‘Taking the Stage’

Taking the Stage was the #1 primetime cable telecast among F18-24/12-24

MAKING THE BAND #1 IN TIME PERIOD AMONG P/12-34

  • MTV delivered two of Cable’s top 5 primetime telecasts among P12-34: Making the Band #1 and Taking the Stage #4.
  • Taking the Stage was the #1 primetime cable telecast among F18-24/12-24
  • Taking the Stage continues to gain momentum posting its strongest P12-34 rating yet (1.09), up 9% week to week. Taking the Stage also delivered its largest P2+ audience yet with more than 1.1 million viewers.
  • Taking the Stage ranked #1 in its time period among F18-24 (three weeks in a row) and F12-34 (two weeks in a row)
  • Making the Band delivered a 1.36 P12-34 rating and more than 1.4 million viewers, its strongest performance in four weeks.
  • Making the Band ranked #1 in its time period among P/F12-34.

Source: Nielsen as dated. Live+SD coverage rating.  Prime= 8P-11P.  Rank among ad-supported cable.

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