And of course Lost borrowed it from VH1's Pop-Up Video.
Cartoon Network is hoping to attract some new viewers to its much hyped Star Wars: series by replaying the first season with some Pop-Up Video-esque enhancements.
Star Wars: will feature 22 episodes from season one “enhanced” with text windows to provide trivia, background and insight from the series to viewers. The goal is to drive repeat viewing and to help provide context to new viewers, who it hopes will tune in for season two in the Fall. : Decoded