Hulu serves more videos, but fewer unique visitors in March
According to that latest Nielsen Online data, Hulu’s March had its plusses and minuses. Our friends at NewTeeVee have the skinny:
According to Nielsen, March was a mixed bag for Hulu. The site held on to the No. 2 spot, and served up more streams (348.5 million) – but to fewer unique viewers (8.8 million) than February (308 million streams to 9.4 million viewers).
Nielsen warns against comparing stats month-to-month because of the refinements it makes to its data collection process, and you’ve got to take any third-party numbers with a grain of salt. With that in mind, while YouTube and the overall online video usage stats were up in March over February — February is a short month, and both were down in March compared to January.
click over to NewTeeVee to read the full story and see the data tables