“Meet the Press with David Gregory” Most-Watched Sunday Morning Public Affairs Program

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via NBC press release:

Published: April 23, 2009

Broadcast Dominates in Washington D.C. – Tops CBS by 96%, ABC by 160% and FOX by 300% 

NEW YORK – April 23, 2009 – “Meet the Press with David Gregory” was the most-watched Sunday morning public affairs program in all categories for the week ending April 19, 2009, according to Nielsen Media Research data. The Gregory-moderated broadcast was No. 1, averaging 3.439 million total viewers, +17 percent more (+498,000) than second place CBS “Face the Nation’s” 2.941 million, a +19 percent advantage (+546,000) over third place ABC “This Week’s” 2.893 million and a +162 percent lead (+2,126,000) over “FOX News Sunday’s” 1.313 million. “Meet the Press” has now placed first in total viewers for 393 of the past 396 weeks (when everyone is at full coverage). The rebroadcasts of “Meet the Press” delivered an additional 552,000 total viewers on MSNBC last Sunday. 

In Washington, D.C., “Meet the Press” topped the competition with 112,000 viewers (4.0/12 HH), a +96 percent lead over CBS’ 57,000 viewers (1.9/5 HH), a +160 percent lead over ABC’s 43,000 viewers (1.8/5), and +300 percent more than FOX’s 28,000 viewers (0.9/3). 

In homes nationally, the NBC Sunday morning show was No. 1, posting a 2.5 rating and 7 share. ABC was second with a 2.2 rating and 6 share, CBS placed third with a 2.0 rating and a 6 share, and FOX was last with a 0.8 rating and 2 share. “Meet the Press” has now placed first in households for 131 consecutive weeks and 491 of the past 492 weeks (when everyone is at full coverage). 

Among adults 25-54, “Meet the Press” was top rated with a 1.0 rating. ABC had a 0.8 rating, CBS posted a 0.7 rating, and FOX had a 0.3 rating. In rating A25-54, “Meet the Press” topped “This Week” by +25 percent, “Face the Nation” by +43 percent, and “FOX News Sunday” by +233 percent. 

Season-to-date, “Meet the Press” is up in homes (+7%), total viewers (+11%), rating W/A 18-49 (+13%/+13%) and rating W/M/A25-54 (+20%/+8%/+9%) versus the same period last season. Season-to-date, “Meet the Press” has widened its advantage over “This Week” in adults 25-54 to +392,000 from +333,000 viewers. 

On its digital platforms, “Meet the Press” generated more than 201,000 online video streams from April 19 through April 23, 2009. Traffic to http://www.mtp.msnbc.com was at more than 494,000 page views for that same time period. The “Meet the Press” video podcast (available at http://www.mtp.msnbc.com) remains the top ranked network Sunday Morning program podcast on iTunes.

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