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"Top Model" wins in key demos, scores best numbers since November 2008

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April 23rd, 2009

via The CW press release:

THE CW'S "Top Model" POPS TO WIN THE HOUR IN KEY DEMOS

Top Model Ranked First in its Time Period with Women 18-34, Adults 18-34,

Women 18-49, Females 12-34 and Persons 12-34;

Top Model also Finished Second in the Hour among Adults 18-49

Top Model Soars to The CW's Best Women 18-34 Ratings in the Hour Since Nov. 08;

Top Model Matches Its Best Adults 18-49 Ratings of The Cycle

April 23, 2009 (Burbank, CA) - The CW's AMERICA'S Next Top Model gained momentum last night, ranking #1 the 8:00-9:00p.m. time period among key demos, including women 18-34 (3.4/11), adults 18-34 (2.1/7), women 18-49 (2.8/8-tie), females 12-34 (3.2/11) and persons 12-34 (2.0/7), according to preliminary live plus same day Nielsen ratings for Wednesday, April 22, 2009.  TOP MODEL also ranked second in the hour among adults 18-49 (1.9/6), behind only Fox.

TOP MODEL soared to deliver The CW's best women 18-34 ratings in the time period since 11/19/08 (the finale of the previous cycle of Model).  TOP MODEL also matched its best ratings of the current cycle in adults 18-49.  TOP MODEL also delivered its best adults 18-34 ratings in 5 weeks (since 3/18/09).

TOP MODEL improved week-to-week by 13% in women 18-34, 11% in adults 18-34, 10% in females 12-34, 11% in persons 12-34, 4% in women 18-49, 6% in adults 18-49 and 5% in total viewers (4.0mil).

 
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