via CBS press release:
- CBS OPENS THE MAY SWEEP WITH A WIN IN VIEWERS AND ADULTS 25-54
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"Survivor: Tocantins" Wins Time Period in all Key Measures
"CSI" Is Thursday's Number One Show in Viewers
CBS placed first in viewers and adults 25-54 on the first night of the May sweeps led by time period winning SURVIVOR: TOCANTINS and CSI, according to Nielsen preliminary live plus same day ratings forThursday, April 23.
SURVIVOR was first in households (6.9/12), viewers (11.38m), adults 25-54 (4.5/13) and adults 18-49 (3.5/11).
CSI was first in households (9.2/14), viewers (14.45m), second in both adults 25-54 (4.9/11) and adults 18-49 (3.6/09).
HARPER'S ISLAND (5.0/09, 7.48m) averaged a 2.6/07 in adults 25-54 and 2.0/06 in adults 18-49.
For the night, CBS was first in households (7.0/12), viewers (11.10m), adults 25-54 (4.0/10) and second in adults 18-49 (3.1/09, -0.1 behind ABC). |
Where’s the 18-34 demo?
Actually they are the only network that is paid by advertisers for their 25-54 demo.
I read that here somewhere. And that’s why I don’t understand people attacking CBS for skewing old. Coz as long as they are kings in the 18-49 and 25-54 demos, they are more than fine.
Gabe, I doubt you read that anywhere reputable, even if you did, it’s CBS spin. Advertisers look for age/gender/income demo eyeballs and buy them where they are available. CBS is not in some sort of special situation.
I clearly remeber reaing it somewhere, but that’s not the point. CBS is #1 in the fall and solid #2 in the spring and that adds uo to #1 overall.
Well kinda…
Gabe, at the end of the season, including both fall and spring, CBS is not #1.
yeah, FOX will be #1