Comments on: CBS Remains Only Major Broadcaster Up vs. 2007-8

By: ded

ded — Fri, 08 May 2009 15:46:58 +0000

It must be all the pretty colors, but this is my favorite post each week. I wonder if fox would break even with 25-54 (and others) if their schedule followed the other networks in head to head battle. The CW seems screwed either way.

By: Bill Gorman

Bill Gorman — Fri, 08 May 2009 14:58:35 +0000

Mike, none of the other big broadcasters are independent companies, so their results are not reported so clearly to the public. The industry’s current suffering is shared, but some are doing better than others. Unfortunately, a clear picture of the relative finances of the networks isn’t publicly available.

By: Outlander

Outlander — Fri, 08 May 2009 14:09:34 +0000

Hey, you can’t argue with success. CBS has a respectable, solid line-up of shows. Their big challenge is attracting younger viewers, since their viewership skews old.

By: David1

David1 — Fri, 08 May 2009 05:13:53 +0000

I think it’s to make you feel good being part of the leader…when it just means your part of a large herd.

By: Jared

Jared — Fri, 08 May 2009 03:53:11 +0000

CBS likes to remind it’s viewers of this on their commercials. I question the reasoning behind it. Is the ad really for advertisers looking to buy time? Is it to make CBS viewers feel good about watching a channel that has a lot of people watching it? I only post this rambling because I was watching CSI tonight and saw the dumb commercial.

By: Mike

Mike — Fri, 08 May 2009 03:24:41 +0000

Does that really matter if they lost $55 million in the past few months? Seems like a hollow victory.