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Tuesday Ratings: Biggest Loser Finale Goes Large; Fox Still Wins

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May 13th, 2009

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Scoreboard FOX NBC CBS ABC Uni CW
rating/Share: Adults 18-49 6.1/16 4.7/12 3.1/8 1.9/5 1.7/5 1.0/3
Rating/Share: Adults 18-34 4.8/14 4.0/12 1.9/6 1.1/3 1.8/5 1.3/4
Total Viewers (million) 16.502 11.758 15.107 7.725 4.415 2.021

NBC's Biggest Loser season finale broke up the boredom of recent Tuesday ratings. Loser was up 0.1 ratings points from its 2008 finale and boosted NBC 31% in the 18-49 demo vs. last week. Elsewhere it was still the same old Tuesday ratings, Fox, as usual won with American Idol and the season finale of FringeCBS was a credible third, and ABC was crushed.

Fox's numbers again for the night were nearly identical to the previous Tuesday's TV ratings, but American Idol was down a bit, while the Fringe finale gained about 10% in the 18-49 demo.

Everybody else was very close to last Tuesday's numbers as well. CBS lost a tick in the 18-49 demo and two in the 18-34. ABC was down a tick in the 18-49 demo and a clunking 0.4 points in the 18-34 demo. Yikes. The CW was up a tick in 18-49 and two ticks in18-34 vs. last Tuesday.

The season finale of Cupid was close to its season average and 90210 had it's best Tuesday 9pm outing since its September 2008 premiere.

As usual, it's likely that the numbers for the first half hours of both Fringe and Cupid have a few minutes of viewership from Idol and Dancing in them. Those will be removed in the final numbers.

You can see past Tuesday overnight TV ratings reports here.

Full details:


Time Net Show 18-49 Rating 18-49 Share 18-34 Rating 18-34 Share Viewers Live+SD (000)
8:00 FOX American Idol 7.2 22 5.6 19  20,579
  NBC Biggest Loser: Couples (finale) 3.1 10 2.7 9  8,618
  CBS NCIS 3.0 9 1.9 7  15,133
  UNI Cuidado con el Ángel 1.3 4 1.5 5  3,767
  ABC According to Jim 1.0 3 0.5 2  3,942
  CW Reaper 0.9 3 0.9 3  1,987
               
8:30 FOX American Idol 8.2 22 6.2 19  22,994
  NBC Biggest Loser: Couples (finale) 3.8 10 3.3 10  10,134
  CBS NCIS 3.4 9 2.1 7  16,432
  UNI Cuidado con el Ángel 1.5 4 1.7 5  4,049
  ABC According to Jim 1.1 3 0.7 2  3,899
  CW Reaper 0.9 2 1.0 3  1,990
               
9:00 FOX Fringe (finale) 5.3 14 4.3 12  13,537
  NBC Biggest Loser: Couples (finale) 5.0 13 4.3 12  12,510
  CBS The Mentalist 3.2 8 1.9 5  15,946
  ABC Dancing with the Stars: Results 2.9 7 1.7 5  12,949
  UNI Mañana Es Para Siempre 1.7 4 1.8 5  4,470
  CW 90210 1.1 3 1.6 5  2,004
               
9:30 NBC Biggest Loser: Couples (finale) 5.3 13 4.6 13  12,911
  FOX Fringe (finale) 3.8 9 3.0 8  8,897
  CBS The Mentalist 3.4 8 2.1 6  16,275
  ABC Dancing with the Stars: Results 3.3 8 1.9 5  14,552
  UNI Mañana Es Para Siempre 1.8 5 1.9 5  4,644
  CW 90210 1.1 3 1.7 5  2,102
               
10:00 NBC Biggest Loser: Couples (finale) 5.2 13 4.5 13  12,964
  CBS Without A Trace 2.8 7 1.7 5  13,614
  UNI Aqui y Ahora 2.0 5 1.9 5  4,890
  ABC Cupid (finale) 1.8 5 1.2 3  6,442
               
10:30 NBC Biggest Loser: Couples (finale) 5.6 15 4.7 14  13,411
  CBS Without A Trace 2.7 7 1.7 5  13,241
  UNI Aqui y Ahora 1.9 5 1.8 5  4,670
  ABC Cupid (finale) 1.4 4 0.9 3  4,568

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Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved. 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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