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Monday Ratings: I'm a Celebrity... leads NBC to victory

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Written By

June 2nd, 2009

heidim

Scoreboard NBC CBS ABC Uni FOX CW
Rating: Adults 18-49 2.5/7 2.5/7 2.2/6 1.7/5 1.7/5 0.3/1
Rating: Adults 18-34 2.0/6 1.5/5 2.0/6 1.8/6 1.4/4 0.4/1
Total Viewers (million) 6.69 8.12 5.90 4.26 6.06 .89

For all the reviews I saw about the premiere of NBC's I'm a Celebrity Get Me Out of Here one might have predicted the show would tank in the ratings. But critical acclaim doesn't always (or even usually) correlate with the ratings, and I'm sure I'm a Celebrity did better than many thought it would.  It grew both adults 18-49 and adults 18-34 each half hour of the two hour premiere.

For the two hours, Celebrity posted a 2.6/8 with adults 18-49, and I'm guessing since one of NBC's competitors had to go into the wayback machine to find anything mean to say (down 51% versus the 5.3/14 the premiere on ABC initially drew on Feburary 19, 2003) that NBC will be just fine with those results.

CBS repeats continued to be impressive and overall its hard to imagine ABC was all that unhappy with the performance of its reality fare either.   The season (and NBC) finale of Medium pulled a 2.3 adults 18-49 rating, tying it with a rerun of CBS' CSI: Miami.

If you're looking for info on Conan O'brien's debut on The Tonight Show, click away.  If you're looking for data on any cable shows that aired last night, we won't see it either until its issued in a press release or in next week's data that we'll receive a week from tonight. I'll be on the lookout for how Jon & Kate Plus 8 did last night though.

P.S. I just heard Heidi and Spencer have allegedly quit I'm a Celebrity Get Me Out of Here again, and this time, apparently, allegedly, they mean it...maybe.  I don't have a link, but if  that sort of thing interests you, you can likely Google it.

You can see TV ratings from past Monday overnight reports here.

Full details:

Time Net Show 18-49 Rating/Share 18-34 Rating/Share Viewers (Millons)
8:00 NBC I'm A Celebrity Get Me Out of Here 2.3/7 2.0/7 6.16
CBS The Big Bang Theory (R) 2.3/8 1.4/5 6.99
ABC The Bachelorette 2.0/6 1.9/7 6.12
FOX House (R) 1.9/6 1.7/6 6.02
CW Gossip Girl (R) 0.4/1 0.5/2 1.03
8:30 CBS How I Met Your Mother (R) 2.3/7 1.5/5 6.15
9:00 CBS Two and a Half Men (R) 3.1/8 1.7/5 9.98
NBC I'm A Celebrity Get Me Out of Here 2.9/8 2.6/8 6.54
ABC The Bachelorette 2.4/6 2.2/7 6.56
FOX Bones (R) 1.6/4 1.2/3 6.10
CW One Tree Hill (R) .3/1 .3/1 0.75
9:30 CBS Rules of Engagement (R) 2.8/7 1.4/4 8.43
10:00 CBS CSI: Miami (R) 2.3/6 1.5/5 8.58
NBC Medium (season finale) 2.3/6 1.5/5 7.38
ABC Here Come the Newlyweds 2.1/6 1.7/5 5.02
8:00 NBC I'm A Celebrity Get Me Out of Here 2.1/7 1.7/6 5.957
8:30 NBC I'm A Celebrity Get Me Out of Here 2.5/8 2.2/7 6.368
9:00 NBC I'm A Celebrity Get Me Out of Here 2.8/8 2.4/7 6.359
9:30 NBC I'm A Celebrity Get Me Out of Here 2.9/8 2.7/8 6.715

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Shows are sorted by 18-49 rating in each time slot.

Nielsen TV Ratings: ©2009 The Nielsen Company.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

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