Conan Watch: Dave gets thumped in 18-49 demo
While Late Show edged out The Tonight Show in total viewers Tuesday night (3.4 million to 3.3 million), Conan put the beat down on Dave when it came to advertising centric adults 18-49 demo. There, Conan had a huge margin of victory. His 1.4 rating with adults 18-49 was 100% better than Dave’s .7.
On Monday night, when Dave apologized to Sarah Palin, the margin of victory for The Tonight Show was a slimmer 30% (1.3 vs. 1.0).