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True Blood Nearing 1 Million DVDs Sold After 4 Weeks

Categories: TV Show DVD Sales

Written By

June 22nd, 2009

After being bumped out of the #1 spot for a week, HBO's True Blood: The Complete First Season is back on top after selling 136,000 units (nearly $4.5 million), a slight increase from last week. It's nearing 1 million units sold after 4 weeks of DVD sales.

Sales of last week's leader, Weeds - Season Four, fell 60% to 94,000 units (just over $2 million). The Shield - The Complete Seventh Season began its DVD sales with 80,000 units (nearly $3 million).

DVD sales of Season 4 of Prison Break fell over 50% in its second week to just 60,000 units. 24 is off the list after three weeks.

US TV Show DVD Sales for Week Ending Jun 14, 2009

Title Units this Week % Change Total Units Sales this Week Total Sales Weeks in Release
True Blood: The Complete First Season 136,070 1.40% 992,880 $4,488,949 $35,045,605 4
Weeds – Season Four 94,283 -60.60% 333,605 $2,356,132 $8,336,789 2
The Shield – The Complete Seventh Season 80,179 80,179 $2,965,821 $2,965,821 1
Prison Break – Season Four 60,069 -51.30% 183,453 $1,921,607 $5,894,572 2

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You can see past weekly lists of TV Show DVD Sales numbers here.

Source: the-numbers.com

(76) Comments - Add Yours!

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  1. Doug

    Wow. Do many other TV shows sell a million? I know Lost was the top selling for a long time, but I have no clue as to its absolute numbers.

  2. Doug, True Blood’s DVD sales are *very* good for a TV show, but, sadly, I don’t have enough knowledge to give a better historical perspective.

  3. Fringefan

    True Blood is a great tv show and its become one of HBO’s highest rated shows of all time. Stellar cast, stellar writing can mean stellar ratings. True Blood has been a True success for HBO. I wonder what Nikki Finke thinks about True Blood now?

  4. Charles

    Was Reaper listed anywhere on there? It was released during that week…

  5. Mia

    Not everybody has HBO . So I guess a lot of themm prefer to buy the DVD that just pay HBO for just watching one show .
    Anything Vampire is a good investment right now ,specially if they do a good promotion like they did with True Blood.

  6. Charles, the list I pull from is only the top 30 DVD sellers for the week. #30 on the list the week of June 14 sold 51,588 units. So, if Reaper was on sale it was below that number.

  7. Mia, you’re not kidding about the Vampire craze. Twilight has sold $157 million worth of DVDs. 8O

  8. Fringefan

    CBS should be kicking its teeth right now for canceling Moonlight. I say this even though I wasn’t a fan of the show. You know what two shows ought to be re-aired again? Buffy The Vampire Slayer and Dark Shadows. Perhaps both shows could run on Chiller..

  9. CraigTh

    I’m surprised that FX hasn’t began airing Buffy again.

  10. Hey, Doug, last TV show to sell a million was the first season of Heroes in fall of 2007, and several shows did in the fall of 2006. But TB is the first to reach 1 million units since Heroes.

    I bet the slight bump is due to buildup to the season premiere, and next week’s numbers will crest as people intrigued by the premiere but don’t have the show buy it.

    I am thrilled by these numbers.

  11. Lost’s third season reached a million, but took a couple more weeks to do it. The final column is the last charted week.

    2nd Season…Sept. 2006…899,000 first week…..1,245,000 after five weeks
    3rd Season…Dec. 2007….629,000 first week…..1,192,000 after seven weeks
    4th Season…Dec. 2008….474,000 first week…..976,000 after four weeks

    So, the 4th season might be close to TB’s numbers, but ABC is in three times as many households. (And Lost’s sales have dropped every year.) In the Fall of 2006, the list often had over a dozen TV shows, but in recent years the list has been dominated by films.

    True Blood appears to be the best cable release in the site’s timespan (from February 2006).

  12. Joss's Biggest Fan

    In 35 days, Dollhouse will be out on DVD and it’ll make this “True Blood” show look like nothing!!

    Dollhouse returns in 87 days!! Yayyy!!

  13. Yeah, JBF, it’ll rival True Blood’s sales…the ninth week sales! Ba dum kish.

    Seriously, at about $3 million per episode and twelve episodes, HBO has about recouped True Blood’s expenses through the DVDs alone.

  14. JBF – in all seriousness, I’m somewhat concerned about the price of the DH DVD set. Even Amazon’s heavily discounted price is above $30, which seems high for 13+2 episodes, of which even us fans admit a large number are barely watchable.

    I’m wondering if that, and the unpopularity of the show in general, will lead to abysmal DVD sales and ultimately hasten Dollhouse’s cancelation. I hope not, but I think it’s more than possible.

  15. GEORGE

    WHAT ABOUT EVERWOOD?? IS THERE A CHANCE IT WAS ON THE TOP 30??

  16. George, all the TV shows in the top 30 are in the list above.

  17. Nehalem

    Nicely done True Blood !

    Will you post HBO ratings for sunday (True Blood s02e02) when avaible ? Thanks

  18. romo

    It would be interesting to see what % was bluray.

  19. Nehalem: the rating will be up as soon as it is released. I’m on the lookout for the numbers.

    And romo, I don’t think The Numbers includes BluRay, but I’m sure if BR is included, TB’s well past the million mark.

  20. Drew is correct, those numbers do not include Blu-Ray.

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