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Wednesday Ratings: Think You Can Dance? Beats Talent In Summer Reality Showdown

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July 1st, 2009

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Scoreboard FOX NBC ABC CBS Uni CW
rating/Share: Adults 18-49 3.0/10 1.9/6 1.8/6 1.6/5 1.4/4 0.4/1
Rating/Share: Adults 18-34 2.8/10 1.3/5 1.4/5 0.8/3 1.5/5 0.5/2
Total Viewers (million) 7.646 7.684 5.443 6.832 3.694 0.839

In their second week of competition, Fox's So You Think You Can Dance? beat NBC's America's Got Talent head to head and put Fox in the winner's circle for the night with a 3.0 rating in the adults 18-49 demo.

Like last week, the 9pm competition between the summer reality flagships was close, but this week their positions were reversed, with Dance scoring the 3.1 demo rating in the hour and Talent grabbing the 2.9.

One of the few things ABC has to be happy about this summer is Wipeout. It was down a tick in the 18-49 demo from last week to a 2.6 rating, but is still doing well. On the other hand, I Survived A Japanese Game Show slipped 0.2 demo ratings points vs. last week to just a 1.4 rating. And the premiere of Primetime: Crime did two ticks better in the 18-49 demo (1.4 rating) than the Primetime Obama heathcare show last week.

In its second outing, NBC's The Philanthropist slid sharply, down 25% in the 18-49 demo to a 1.5 rating, compared to its reasonable debut numbers (2.0 rating) last week. It's first half hour had a 1.6 demo rating, and its second a 1.3, not a promising trend.

You can see TV ratings from other recent Overnight ratings reports here.

Full details:

Time Net Show 18-49 Rating 18-49 Share 18-34 Rating 18-34 Share Viewers Live+SD (million)
8:00 FOX So You Think You Can Dance? 2.8 10 2.7 11 7.279
ABC Wipeout 2.6 9 2.1 8 7.807
NBC America's Got Talent (repeat) 1.4 5 0.9 3 6.035
CBS New Adventures of Old Christine (repeat) 1.1 4 0.6 2 4.633
CW America's Next Top Model (repeat) 0.4 1 0.4 2 0.794
8:30 CBS Gary Unmarried (repeat) 1.3 4 0.7 3 4.390
9:00 FOX So You Think You Can Dance? 3.1 9 2.9 10 8.013
NBC America's Got Talent 2.9 9 2.1 7 11.298
CBS Criminal Minds (repeat) 1.8 6 0.8 3 7.866
ABC I Survived A Japanese Game Show 1.4 4 1.1 4 3.833
CW Hitched or Ditched (repeat) 0.4 1 0.5 2 0.885
10:00 CBS CSI: NY (repeat) 1.7 5 1.0 3 8.119
NBC The Philanthropist 1.5 4 0.9 3 5.719
ABC Primetime: Crime (premiere) 1.4 4 1.0 4 4.689

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Shows are sorted by Adults 18-49 rating in each time slot.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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