via press release:
CBS Is the Only Network To Post Increases Versus the Same Week Last Year
CBS Wins 6 Nights in Viewers and Has 3 of the Week's Top 5 Programs
"Boston Pops Fireworks Spectacular" Is Saturday's No. 1 Broadcast with a +14% Gain in Viewers Versus Last Year
"NCIS" Is the No. 1 Scripted Program in Viewers; "Two and a Half Men" Is Tops in Demos
CBS placed first in viewers for the third consecutive week and adults 25-54 in an atypical week that included traditionally low holiday viewing levels, according to Nielsen live plus same day ratings for the week ending July 5, week 41 of the 2008-2009 television year.
CBS placed first in viewers on six nights and had three of the top five and seven of the Top 10 programs. NCIS was the top scripted program in viewers while Two and a Half Men was the week's top scripted series in adults 18-49 and adults 25-54.
For the week in viewers: CBS (6.89m), NBC (5.38m), FOX (4.24m) and ABC (3.72m). Summer-to-date, CBS is first in viewers (7.18m), ahead of NBC (5.44m), ABC (5.08m) and FOX (5.00m).
For the week in key demographics, CBS was first in adults 25-54 (2.0/06) and tied for second in adults 18-49 (1.4/05, with NBC and -0.1 behind FOX). Compared to the same week last year, CBS was up +7% in households, +10% in viewers, +11% in adults 25-54 and even in adults 18-49. CBS was the only one of the broadcast networks up or even in these measures.
For the week in households: CBS (4.5/09), NBC (3.5/07), FOX (2.6/05) and ABC (2.4/05). Summer-to-date, CBS is first (4.7/09), ahead of NBC (3.5/06), ABC (3.2/06) and FOX (3.1/06).
CBS Weekly Highlights:
? Two and a Half Men (R) won its time slot in households (5.9/10), viewers (9.29m), adults 25-54 (3.6/10) and second in adults 18-49 (2.8/08, -0.1 behind ABC). Two and a Half Men was the week's #1 scripted program in adults 25-54 and adults 18-49.
? NCIS (R) was first in households (6.8/12), viewers (10.83m), tied for first in adults 25-54 (2.8/09, with NBC) and second in adults 18-49 (2.0/07). NCIS was the top scripted program of the week in viewers.
? THE Mentalist TUESDAY (R) (9:00-10:01PM) was second in households (6.7/11), viewers (10.55m), adults 25-54 (2.7/07) and adults 18-49 (1.9/06) against first-run programming.
? 48 Hours Mystery TUESDAY SPECIAL "Michael Jackson: Picking Up the Pieces won its 10PM time slot in households (5.4/10), viewers (8.02m), adults 25-54 (2.8/08) and adults 18-49 (2.0/06). This is 48 Hours Mystery TUESDAY's best delivery this summer in adults 25-54, matches the best in adults 18-49 performance and second best deliveries in both households and viewers.
? CSI: NY (R) was first in households (5.5/10), viewers (8.20m), adults 25-54 (2.5/07) and adults 18-49 (1.7/05), beating NBC and ABC's first-run programming.
? THE Mentalist (R) was first in households (6.5/12), viewers (9.79m), adults 25-54 (2.7/08) and adults 18-49 (1.9/06). THE Mentalist was the night's #1 program in households and viewers and tied for #1 in adults 25-54 (with FOX's "So You Think You Can Dance" first-run broadcast).
? BOSTON POPS FIREWORKS SPECTACULAR (S) won its time slot in households (4.3/10), viewers (6.78m), adults 25-54 (1.4/06) and was second in adults 18-49 (0.9/04, -0.1 with NBC). Compared to last year's event (on Friday, July 4, 2008), CBS was up +13% in households (from 3.8/09) and added +840,000 viewers (from 5.94m, +14%). BOSTON POPS FIREWORKS SPECTACULAR was the night's #1 program in households, viewers and adults 25-54.
CBS top programs of the week: #3 NCIS (R) (an average of 10.83m viewers), #4 THE Mentalist TUESDAY (R) (10.55m), #5 THE MENTALIST (R) (9.79m), #6 TWO AND A HALF MEN (R) (9.29m), #7 60 Minutes (R) (8.39m), #8 CSI: CRIME SCENE INVESTIGATION (R) (8.24m), #10 CSI: NY (R) (8.20m), #11 Criminal Minds (R) (8.04m), #12 48 Hours Mystery TUESDAY (8.02m), #13 CSI: MIAMI (R) (8.01m), #15 The Big Bang Theory (R) (7.95m), #20 COLD CASE (R) (7.00m), #21 BOSTON POPS FIREWORKS (S) (6.78m), #23 MILLION DOLLAR PASSWORD (R) (6.66m), #24 WITHOUT A TRACE (R) (6.65m), #25 CSI: MIAMI THURSDAY SPECIAL (R) (S) (6.42m), #27 Rules of Engagement (R) (5.76m) and #30 How I Met Your Mother (R) (5.37m).
Prime averages are based on the following hours of rated broadcasts in Week #41:
CBS - 22 hours
NBC - 22 hours
ABC - 22 hours
FOX - 15 hours
NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #41 of 2008-09 Season (ending: 07/05/09)
2008-09 2007-08
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 4.5 9 4.2 8 +7%
NBC 3.5 7 3.7 7 -5%
ABC 2.4 5 3.0 6 -20%
FOX 2.6 5 3.4 7 -24%
VIEWERS
(000) (000) Chg
CBS 6,893 6,256 +10%
NBC 5,384 5,857 -8%
ABC 3,716 4,549 -18%
FOX 4,237 5,445 -22%
A25-54
Rtg Sh Rtg Sh Chg
CBS 2.0 6 1.8 6 +11%
NBC 1.8 6 2.0 6 -10%
ABC 1.4 4 1.8 5 -22%
FOX 1.6 5 2.2 7 -27%
A18-49
Rtg Sh Rtg Sh Chg
CBS 1.4 5 1.4 5 n.c.
NBC 1.4 5 1.7 6 -18%
ABC 1.1 4 1.5 5 -27%
FOX 1.5 5 1.9 7 -21%
A18-34
Rtg Sh Rtg Sh Chg
CBS 0.8 3 0.8 3 n.c.
NBC 1.0 4 1.4 5 -29%
ABC 0.9 4 1.2 5 -25%
FOX 1.3 5 1.8 7 -28%
NATIONAL NIELSEN SUMMARY - PRIMETIME
SUMMER-TO-DATE RATINGS REPORT (05/25/09-07/05/09)
2008-09 2007-08
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 4.8 9 4.7 8 +2%
NBC 3.5 6 4.0 7 -13%
ABC 3.2 6 3.7 7 -14%
FOX 3.2 6 3.9 7 -18%
VIEWERS
(000) (000) Chg
CBS 7,206 6,968 +3%
NBC 5,469 6,239 -12%
ABC 5,114 5,740 -11%
FOX 5,060 6,293 -20%
A25-54
Rtg Sh Rtg Sh Chg
CBS 2.1 6 2.2 6 -5%
NBC 2.0 6 2.3 7 -13%
ABC 2.0 6 2.3 6 -13%
FOX 2.0 6 2.6 7 -23%
A18-49
Rtg Sh Rtg Sh Chg
CBS 1.5 5 1.6 5 -6%
NBC 1.7 5 1.9 6 -11%
ABC 1.7 6 2.0 6 -15%
FOX 1.8 6 2.4 8 -25%
A18-34
Rtg Sh Rtg Sh Chg
CBS 0.9 3 1.0 4 -10%
NBC 1.2 4 1.5 5 -20%
ABC 1.5 5 1.7 6 -12%
FOX 1.7 6 2.4 8 -29%
National Nielsen Rank for Demographic: PER2+ for 6/29/2009 - 7/5/2009
Persons 2+ (000)
1. America's Got Talent-Tuesday NBC 13145
2. America's Got Talent-Wednesday 9PM NBC 11440
3. NCIS (R) CBS 10827
4. THE MENTALIST - TUESDAY (R) CBS 10545
5. THE MENTALIST (R) CBS 9786
6. TWO AND A HALF MEN (R) CBS 9290
7. 60 Minutes (R) CBS 8392
8. CSI (R) CBS 8236
9. America's Got Talent 8PM 6/30 (R)(S) NBC 8235
10. CSI: NY (R) CBS 8201
11. Criminal Minds (R) CBS 8043
12. 48 Hours Mystery TUESDAY CBS 8020
13. CSI: MIAMI (R) CBS 8011
14. Wipeout ABC 8002
15. The Big Bang Theory (R) CBS 7947
16. The Bachelorette ABC 7942
17. So You Think You Can Dance-Wednesday FOX 7725
18. Law And Order: SVU (R) NBC 7332
19. So You Think You Can Dance-Thursday FOX 7234
20. COLD CASE (R) CBS 6999
National Nielsen Rank for Demographic: A25-54 for 6/29/2009 - 7/5/2009
Adults 25-54 rating
1. America's Got Talent-Tuesday NBC 4.7
2. America's Got Talent-Wednesday 9PM NBC 3.8
3. TWO AND A HALF MEN (R) CBS 3.6
4. The Big Bang Theory (R) CBS 3.3
5. Wipeout ABC 3.2
5. So You Think You Can Dance-Wednesday FOX 3.2
7. The Bachelorette ABC 3.1
8. NCIS (R) CBS 2.8
8. America's Got Talent 8PM 6/30 (R)(S) NBC 2.8
8. 48 Hours Mystery TUESDAY CBS 2.8
11. CSI: MIAMI (R) CBS 2.7
11. Dateline NBC-Monday NBC 2.7
11. THE MENTALIST - TUESDAY (R) CBS 2.7
11. Criminal Minds (R) CBS 2.7
11. THE MENTALIST (R) CBS 2.7
11. So You Think You Can Dance-Thursday FOX 2.7
17. CSI: NY (R) CBS 2.5
18. Rules of Engagement (R) CBS 2.4
19. Law And Order: SVU (R) NBC 2.3
20. CSI (R) CBS 2.2
National Nielsen Rank for Demographic: A18-49 for 6/29/2009 - 7/5/2009
Adults 18-49 Rating
1. America's Got Talent-Tuesday NBC 3.7
2. So You Think You Can Dance-Wednesday FOX 3.0
3. America's Got Talent-Wednesday 9PM NBC 2.9
4. TWO AND A HALF MEN (R) CBS 2.8
5. The Bachelorette ABC 2.7
5. Wipeout ABC 2.7
7. The Big Bang Theory (R) CBS 2.6
8. So You Think You Can Dance-Thursday FOX 2.3
8. America's Got Talent 8PM 6/30 (R)(S) NBC 2.3
10. Dateline NBC-Monday NBC 2.2
11. Family Guy (R) FOX 2.1
12. NCIS (R) CBS 2.0
12. 48 HOURS MYSTERY TUESDAY CBS 2.0
12. Simpsons Special-7/5 9:30PM (R)(S) FOX 2.0
12. CSI: MIAMI (R) CBS 2.0
16. THE MENTALIST - TUESDAY (R) CBS 1.9
16. Law And Order: SVU (R) NBC 1.9
16. THE MENTALIST (R) CBS 1.9
16. Rules of Engagement (R) CBS 1.9
20. Criminal Minds (R) CBS 1.8





