via press release:
“NBC NIGHTLY NEWS WITH BRIAN WILLIAMS” WINS THE WEEK BY A GIANT 1.192 MILLION LEAD OVER ABC
NEW YORK ? July 7, 2009 ? According to Nielsen Media Research data, “NBC Nightly News with Brian Williams” was the most-watched network evening newscast, winning the week of June 29 – July 3, 2009. During the week, the Williams-led newscast delivered a whopping 8.342 million total viewers, an impressive +1.192 million more than ABC “World News'” 7.150 million, and +2.651 million more than CBS “Evening News'” 5.691 million. Season-to-date, “Nightly” is the only evening newscast to increase in total viewers and tops “World News” by +824,000 viewers.
“Nightly News” is based on a 3-day average (Mon-Wed) while both ABC and CBS are based on a 4-day average (Mon-Thu).
“Nightly” has won for 38 consecutive weeks in total viewers, and for 32 straight weeks in A25-54.
Among the key demographic adults 25-54, “Nightly News” delivered a huge 2.1 rating, way ahead of ABC’s 1.6 rating and CBS’ 1.3 rating. “Nightly” led “World News” by an enormous +603K in the key A25-54 demo for the week. Season-to-date, Nightly leads World News by +332,000 A25-54 viewers.
In homes, “Nightly News” won by increasing to a 5.6 rating and a 12 share. In second place ABC drew a 4.8/11, and CBS posted a 3.9/8.
On its digital platforms, “NBC Nightly News with Brian Williams” continued its strong performance with more than 5.6 million online streams for the week ending July 4, 2009.
Bob Epstein is the executive producer of “NBC Nightly News with Brian Williams.” Aurelia Grayson is the senior broadcast producer.