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Tuesday Ratings: Fox, AL, MLB All-Star Game Win; America's Got Talent Does Well At 9pm

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July 15th, 2009


Due to the live MLB All-Star Game telecast, all fast affiliate ratings results for Fox are approximate and subject to more than typical revisions in the final results. See below for more information.

Scoreboard FOX NBC CBS Uni ABC CW
rating/Share: Adults 18-49 4.0/12 2.6/8 1.8/6 1.4/4 1.3/4 0.3/1
Rating/Share: Adults 18-34 3.4/12 1.9/6 1.3/4 1.6/5 0.9/3 0.4/1
Total Viewers (million) 12.318 9.234 7.349 3.501 4.071 0.777

Of course Fox and the MLB All-Star Game won the night, but NBC's America's Got Talent provided a surprisingly strong challenge at 9pm.

Update: The 80th All-Star Game averaged 14.6 million viewers.

On a personal note, I'm old enough to have been a boy when the NL won the All-Star Game "all the time". It really is a freakishly streaky contest. I still plan to update with some All-Star Game historical info when I finish sifting through it.

Whether it was the shuffling of Great American Road Trip off to Mondays or not, NBC's America's Got Talent at 9pm saw its adults 18-49 demo rating jump 20% (from a 3.0 to a 3.6) over last week. The Superstars got the worse end of the change perhaps, as it slipped from a 1.4 to a 1.2 rating this week at 8pm.

I'm guessing Primetime: Family Secrets didn't have Michael Jackson family secrets last night (or at least much less interesting secrets than the All-Star Game), as it fell from a 2.6 demo rating to a 1.8.

You can see TV ratings from other recent Overnight ratings reports here.

Full details:

Time Net Show 18-49 Rating 18-49 Share 18-34 Rating 18-34 Share Viewers Live+SD (million)
8:00 FOX MLB All-Star Game 3.7 13 3.2 12 12.047
NBC America's Got Talent (repeat) 1.9 7 1.3 5 7.321
CBS NCIS (repeat) 1.9 6 1.1 4 10.155
ABC The Superstars 1.2 4 0.9 3 3.773
CW 90210 (repeat) 0.3 1 0.4 2 0.762
9:00 FOX MLB All-Star Game 4.0 12 3.5 11 12.589
NBC America's Got Talent 3.6 10 2.8 9 13.169
CBS Big Brother 11 2.2 6 1.8 6 6.256
ABC Better Off Ted 1.0 3 0.7 2 2.568
CW Hitched or Ditched (repeat) 0.4 1 0.4 1 0.793
9:30 ABC Scrubs (repeat) 0.8 2 0.5 2 2.128
10:00 FOX MLB All-Star Game 4.3 13 13.019
NBC Law & Order: SVU (repeat) 2.1 6 1.7 5 7.213
ABC Primetime: Family Secrets 1.8 5 1.1 4 6.091
CBS 48 Hours Mystery (repeat) 1.4 4 1.0 3 5.637

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Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved. 

Definitions:

*Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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