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Wizards On Deck w/ Hannah Montana Sets Cable Top; SpongeBob Cannot Be Stopped

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Written By

July 21st, 2009

The Disney Channel's mashup of Wizards on Deck with Hannah Montana combined to produce a perfect storm of TV ratings, topping the weekly cable viewership charts and setting a new high for a 2009 scripted cable show with 9.3 million average viewers. Two more "standard" Hannah Montana's fell into the top 20 as well.

Adults hoping for their shows to make the top 20 fared less well. The 2009 Home Run Derby and its pregame show placed #2 and #7, with 8.25 and 6.07 million average viewers respectively.

In a battle of adult scripted cable favorites, Burn Notice edged out The Closer and Royal Pains, but all three were up over last week. Perhaps because of the subsiding of Jackson-mania which had siphoned off cable viewers elsewhere? And while WWE Raw's hours were a few places further down the list than last week, they both saw their viewership rise.

We knew last week's 10th anniversary SpongeBob marathon would cause ripples in this week's cable ratings and it did, as the absorbent one took 9 of the top 20 spots for the week, and perhaps even more impressively 49 of the top 100 spots. Squarepants > all.

Yes, I will post the True Blood numbers when I see them.

True Blood was down ever so slightly to 3.85 million viewers.

You can see last week's Cable Top 20 here.

Robert is on hiatus until late July, I am on my own till then, so we will not be handling Twitter requests for ala carte show numbers.

Top 20 advertiser supported cable network television shows for the week ending July 19, 2009:

Rank Programs Net Day Time Viewers (Live+SD) (000s)
1 WIZARDS ON DECK W/ HANNAH DSNY Fri 08:00P-09:30P 9,292
2 2009 HOME RUN DERBY ESPN Mon 08:18P-11:09P 8,250
3 Burn Notice USA Thu 09:00P-10:00P 6,664
4 The Closer TNT Mon 09:00P-10:00P 6,590
5 Royal Pains USA Thu 10:00P-11:00P 6,230
6 Hannah Montana DSNY Fri 09:30P-09:55P 6,086
7 HOME RUN DERBY PRELUDE ESPN Mon 08:00P-08:18P 6,065
8 WWE Entertainment USA Mon 10:00P-11:08P 5,523
9 SpongeBob NAN Sun 09:00P-09:30P 5,373
10 SpongeBob NICK Sun 08:30P-09:00P 5,169
11 SpongeBob NICK Sun 07:30P-08:00P 5,088
12 SPONGEBOB NICK Sun 08:00P-08:30P 4,952
13 WWE Entertainment USA Mon 09:00P-10:00P 4,927
14 SPONGEBOB NICK Sun 07:00P-07:30P 4,851
15 SPONGEBOB NAN Sun 09:30P-10:00P 4,675
16 SPONGEBOB NICK Sat 10:30A-11:00A 4,674
17 SPONGEBOB NICK Sat 10:00A-10:30A 4,470
18 SPONGEBOB NICK Sat 11:00A-11:30A 4,460
19 NCIS USA Mon 08:00P-09:00P 4,290
20 Hannah Montana DSNY Fri 07:30P-08:00P 4,219

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Nielsen Ratings Data: ©2009 The Nielsen Company. All Rights Reserved

 
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