Mad Men Leads DVD Sales In First Week; True Blood Sees Sales Rise
Emmy darling Mad Men was also the DVD sales darling its first week in release with nearly 100,000 units sold. Although, that’s not a particularly impressive first week total. True Blood and 24 both had much more impressive first week sales.
I’d never heard of The State, the #2 DVD seller for the week. It aired on MTV about 15 years ago, way past my MTV viewing days.
2009’s TV show DVD sales leader, True Blood: The Complete First Season, saw its unit sales increase 8% to just under 50,000 for the week. It keeps hanging on and is now the #15 DVD seller by revenue for the year. 24 is the only other TV show on the year’s top 50 at #45.
Four other titles are near the bottom of the overall top 30 DVD sellers and could all be in the last week we will see their sales information. Weeds – Season Four has sold 414,000 units, and has been on our list 5 weeks out of the 7 its been on sale. Family Guy – Volume 7 has sold 406,480 in 5 weeks . Stargate Atlantis – The Complete Fifth Season unit sales dropped to 38,988 in its third week. In its third week, Entourage – The Complete Fifth Season unit sales fell 47% to 37,164.
Even though it was the first week of sales for ER – The Complete Eleventh Season it didn’t appear on the top 30 seller list that we see. NHL: Stanley Cup 2008-2009 Champions: Pittsburgh Penguins fell off the list after only one week.
Next week we will see the opening week DVD sales numbers for Monk – Season Seven, Prison Break – The Final Break, Psych: The Complete Second Season, Pushing Daisies – The Complete Second Season, and Stargate SG-1: Children of the Gods.
US TV Show DVD Sales for Week Ending July 19, 2009
|Title||Units this Week||% Change||Total Units||Sales this Week||Total Sales||Weeks in Release|
|Mad Men: Season 2||94,774||94,774||$3,173,981||$3,173,981||1|
|The State: The Complete Series||51,555||51,555||$1,803,909||$1,803,909||1|
|True Blood: The Complete First Season||48,528||8.20%||1,164,914||$1,618,409||$40,190,922||9|
|Family Guy – Volume 7||40,279||-1.10%||406,480||$836,998||$10,701,008||5|
|Stargate Atlantis – The Complete Fifth Season||38,988||13.60%||179,473||$1,018,756||$5,294,008||3|
|Weeds – Season Four||37,205||-16.00%||414,292||$515,289||$9,507,366||7|
|Entourage – The Complete Fifth Season||37,164||-47.70%||275,233||$602,057||$5,896,636||3|
|24 – Season Seven||538,649||$17,630,872||9|