The touting of Live+7 numbers by a cable network is quite rare. Although my memory is not to be relied upon, I don’t recall the last time it happened.
via press release:
JULY PREMIERES OF SYFY’S ‘WAREHOUSE 13’ AND ‘EUREKA’ SCORE EVEN HIGHER WITH NEW LIVE + 7 DATA
New York, NY – July 28, 2009 – Newly launched Syfy continues its ratings roll this July with the release of new Live +7 data for new series Warehouse 13 (Tuesday, July 7 at 9PM) and returning favorite Eureka (Friday, July 10 at 9PM). Both series are produced by Universal Cable Productions.
The series premiere of Warehouse 13 added nearly 500,000 additional viewers with Live +7 data factored in and was seen by 4 million total viewers (1.9 million adults 25-54 and 1.5 million Adults 18-49) with a 2.8 household rating. It ranks as the 3rd highest original series premiere in Syfy’s history.
Eureka’s audience increased by nearly 700,000 total viewers with the addition of 7-day DVR playback data to reach 3.3 million total viewers and a 2.3 household rating. Eureka was the #1 program in cable for the day in Adults 25-54 (1.8 million) and Adults 18-49 (1.4million).
Warehouse 13 follows two Secret Service agents who find themselves abruptly transferred to a massive, top-secret storage facility in windswept South Dakota which houses every strange artifact, mysterious relic, fantastical object and supernatural souvenir ever collected by the U.S. government. The Warehouse’s caretaker Artie (Saul Rubinek) charges Pete (Eddie McClintock) and Myka (Joanne Kelly) with chasing down reports of supernatural and paranormal activity in search of new objects to cache at the Warehouse, as well as helping him to control the warehouse itself. Warehouse 13 airs Tuesdays @ 9pm ET/PT only on Syfy.
At first glance, Eureka seems like any other cozy, Pacific Northwest town, but it’s actually a secret community of geniuses assembled by the government to conduct top-secret research. What they’ve unwittingly created is a place where anything imaginable can happen… and does. The series stars Colin Ferguson, Salli Richardson-Whitfield, Joe Morton, Jordan Hinson, Erica Cerra, Neil Grayston, and Niall Matter. Co-creator Jaime Paglia, Charlie Craig and Thania St. John are Executive Producers.
Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in 95 million homes, Syfy is a network of NBC Universal, one of the world’s leading media and entertainment companies. (Syfy. Imagine greater.)