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Wednesday Ratings: Think You Can Dance Beats Talent Head To Head As Fox Wins Night

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July 30th, 2009

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Scoreboard FOX NBC ABC CBS Uni CW
Rating/Share: Adults 18-49 2.9/9 1.9/6 1.6/5 1.4/4 1.3/4 0.5/2
Rating/Share: Adults 18-34 2.9/10 1.2/4 1.2/4 0.8/3 1.5/5 0.6/2
Total Viewers (million) 7.629 7.422 5.114 5.669 3.299 1.205

So You Think You Can Dance beat America's Got Talent head to head at 9pm and Fox two stepped over the competition to win Wednesday with a 2.9 rating for adults 18-49.

Hard to know how much the President's press release helped So You Think You Can Dance last week now, as it picked up another tenth of an adults 18-49 rating point overall for the night vs. last Wednesday. Part of last night's pickup may have been the fact that ABC went with a Wipeout repeat at 8pm, giving Dance repeat only competition.

At 9pm, it was Dance and Talent head to head, and Dance came out on top with a 3.0 rating vs. Talent's 2.8. (Quick, someone call the NY Times!)

Does anyone care that The Philanthropist picked up 0.3 ratings points from last week to draw a 1.4 demo rating? Didn't think so.

You can see TV ratings from other recent Overnight ratings reports here.

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Full details:

Time Net Show 18-49 Rating 18-49 Share 18-34 Rating 18-34 Share Viewers Live+SD (million)
8:00 FOX So You Think You Can Dance? 2.9 10 2.8 11 7.585
ABC Wipeout (repeat) 2.1 7 1.7 7 6.713
NBC America's Got Talent (repeat) 1.5 5 1.0 4 6.416
CBS New Adventures of Old Christine (repeat) 1.1 4 0.5 2 4.307
CW America's Next Top Model (repeat) 0.5 2 0.5 2 1.204
8:30 CBS Gary Unmarried (repeat) 1.1 4 0.7 3 4.193
9:00 FOX So You Think You Can Dance? 3.0 9 2.9 10 7.674
NBC America's Got Talent 2.8 8 1.9 6 10.901
CBS Criminal Minds (repeat) 1.5 5 0.9 3 6.238
ABC I Survived A Japanese Game Show 1.4 4 1.2 4 3.780
CW America's Next Top Model (repeat) 0.5 2 0.6 2 1.207
10:00 CBS CSI: NY (repeat) 1.5 5 0.9 3 6.521
NBC The Philanthropist 1.4 4 0.9 3 4.951
ABC Primetime: Crime 1.3 4 0.7 3 4.849

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For reference here are the final combined average viewerships (broadcast+cable) for the previous Presidential Press conferences:

Feb: 9: 49.5 million
March 24: 40.4 million
April 29: 28.8 million

We will likely see cable network and combined viewership numbers for last night's press conference later today.
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Shows are sorted by Adults 18-49 rating in each time slot.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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