Updated – Mad Men season 3 premiere snares series-highs

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I was a little premature on the whole Kourtney & Khloe beat down Don Draper thing! Last night’s Mad Men set a series record 2.8 million (2.76M, edging out the Kardashian sister’s 2.7M) viewers in the initial 10pm airing and had 1.24 million adults 18-49 (another record for the show) and 1.43 million adults 25-54.  AMC has to be pleased (and Mad Men fans, too)!

Counting the additional rebroadcast of the premiere, Mad Men cumulatively was viewed by around four million viewers.  Look for full numbers out to three decimal places tomorrow.

The premiere is up 33.98 percent from last year’s 2.06 million.  Definitely a good uptick!

Here are the season two numbers I had for Mad Men (some more detailed than others, all numbers Live+SD and for the initial 10pm airing only):

Premiere Dates Episode Time Total Viewers (Millions)
Sunday, July 27, 2008 201 FOR THOSE WHO THINK YOUNG 10:00P -10:52P 2.059
Sunday, August 03, 2008 202 FLIGHT 1 10:00P -11:00P 1.326
Sunday, August 10, 2008 203 THE BENEFACTOR 10:00P -11:00P 1.255
Sunday, August 17, 2008 204 THREE SUNDAYS 10:00P -11:00P 1.073
Sunday, August 24, 2008 205 THE NEW GIRL 10:00P -11:00P 1.473
Sunday, August 31, 2008 206 MAIDENFORM 10:00P -11:00P 1.456
Sunday, September 07, 2008 207 GOLD VIOLIN 10:00P -11:00P 1.671
Sunday, September 14, 2008 208 A NIGHT TO REMEMBER 10:00P -11:00P 1.87
Sunday, September 28, 2008 209 SIX MONTH LEAVE 10:00P -11:00P 1.6
Sunday, October 05, 2008 210 THE INHERITANCE 10:00P -11:00P 1.3
Sunday, October 12, 2008 211 THE JET SET 10:00P -11:00P 1.5
Sunday, October 19, 2008 212 THE MOUTAIN KING 10:00P -11:00P 1.4
Sunday, October 26, 2008 213 MEDITATIONS IN AN EMERGENCY 10:00P -11:00P 1.75
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