via FOX press release:
MVP performances by HELL’S KITCHEN and NFL PRE-SEASON GAMES 1 and 2, along with solid showings by MORE TO LOVE and OCTOMOM: THE INCREDIBLE UNSEEN FOOTAGE led FOX to a strong weekly win last week. The network achieved a dominant 2.0/6 rating among Adults 18-49 and also ranked No. 1 among Adults 18-34 and Teens.
On Tuesday, week five of HELL’S KITCHEN (3.5/12) delivered its highest Adults 18-49 rating and Total Viewers of the summer (7.5 million). HELL’S KITCHEN was up +9% versus last week in both Adults 18-49 (3.5/12 vs. 3.2/11) and Total Viewers (7.5 vs. 6.9 Mil.) and won the 8p hour among Adults 18-49, Adults 18-34/25-54, Teens and all key demos. In addition, HELL’S KITCHEN was the highest rated program of the night among Adults 18-49 and Adults 18-34, outperforming ABC's special Who Wants to be a Millionaire?, the premiere of Shaq Vs. and an original of Primetime: Outsiders, CBS' Big Brother and NBC's two-hour America's Got Talent.That same night, MORE TO LOVE posted a 1.7/5 among Adults 18-49, in line with the previous week’s performance. The plus-size reality dating competition showed week to week gains (+3%, 3.8 vs. 3.7 Mil.)
On Wednesday, FOX special OCTOMOM: THE INCREDIBLE UNSEEN FOOTAGE posted a 1.6/5 among Adults 18-49 and won the night among Adults 18-34 and the key Women 18-34 and 18-49 demos. The special showed growth throughout the night, increasing in its last half hour vs. its first in Adults 18-49 (+20%, 1.8 vs. 1.5) and Total Viewers (+10%, 4.4 vs. 4.0 Mil.)
This week’s NFL PRE-GAME shows and NFL PRE-SEASON GAMES crushed the competition on Thursday and Friday. GAME 1: EAGLES vs. COLTS delivered a 2.4/8 among Adults 18-49 from 8-11p, leading FOX to a nightly win and beating the nearest competitor by +39%. In fact, Thursday’s game was FOX’s highest-rated NFL Pre-Season Game in two years among Adults 18-49 (since 8/9/07.) GAME 2: TITANS vs. COWBOYS posted a 2.3/8 among Adults 18-49 and was FOX’s highest-rated NFL Pre-Season Game in two years in Total Viewers (since 8/9/07.) GAME 2: TITANS vs. COWBOYS was up +77% in the key adult demo (2.3/8 vs. 1.3/4) and +91% in Total Viewers (6.7 vs. 3.5 Mil.) compared to NFL PRE-SEASON GAME 2 last year.
Program Rankers
FOX had 7 of the Top 20 programs among Adults 18-49: HELL’S KITCHEN (No. 1), Family Guy (No. 8 tie), NFL ON FOX PRESEASON SP 8/20 (No. 8 tie), NFL ON FOX PRESEASON SP 8/21 (No. 10), THE Simpsons 8:30p (No. 11), THE Simpsons (No. 14) and American Dad (No. 15).
FOX had 9 of the Top 20 programs among Adults 18-34: HELL’S KITCHEN (No. 1), Family Guy (No. 2), NFL ON FOX PRESEASON SP 8/20 (No. 5 tie), THE Simpsons 8:30p (No. 5 tie), American Dad (No. 7 tie), THE Simpsons (No. 7 tie), NFL ON FOX PRESEASON SP 8/21 (No. 11), OCTOMOM: UNSEEN FOOTAGE SP (No. 14) and MORE TO LOVE (No. 16).
FOX had 11 of the Top 20 programs among Teens: Family Guy (No. 1), THE Simpsons 8:30p (No. 2), HELL’S KITCHEN (No. 4), American Dad (No. 5), THE SIMPSONS (No. 6), NFL ON FOX PRESEASON SP 8/20 (No. 9 tie), NFL ON FOX PRESEASON SP 8/21 (No. 9 tie), American Dad 7:30p (No. 14), MORE TO LOVE (No. 17), AMERICA’S MOST WANTED (No. 20 tie) and OCTOMOM: UNSEEN FOOTAGE SP (No. 20 tie).
FOX had 2 of the Top 20 programs in Total Viewers: HELL’S KITCHEN (No. 10) and NFL ON FOX PRESEASON SP 8/21 (No. 20).
NIGHTLY AND PROGRAM HIGHLIGHTS - AUGUST 17 - 23, 2009
MONDAY
8:00-9:00 HOUSE (R): (A18?49: 1.5/5, 4.6 Mil Total Viewers, HH: 3.1/5)
9:00-10:00 Lie To Me (R): (A18?49: 1.2/3, 3.9 Mil Total Viewers, HH: 2.5/4)
8:00-10:00 FOX PRIME: (A18?49: 1.4/4, 4.3 Mil Total Viewers, HH: 2.8/5)
At 8p a HOUSE encore (1.5/5) ranked No. 1 in the hour among Adults 18-49 (tie), Adults 18-34 and Teens (tie). At 9p an encore Lie To Me (1.2/3) ranked No. 3 in the hour among Adults 18-49, Adults 18-34 and Teens (tie).
FOX tied for No. 2 for the night among Adults 18-49, Adults 18-34 and Teens.
TUESDAY
8:00-9:01 HELL’S KITCHEN: (A18?49: 3.5/12, 7.5 Mil Total Viewers, HH: 4.2/7)
9:01-10:00 MORE TO LOVE: (A18?49: 1.7/5, 3.8 Mil Total Viewers, HH: 2.5/4)
8:00-10:00 FOX PRIME: (A18?49: 2.6/8, 5.7 Mil Total Viewers, HH: 3.3/6)
Week five of HELL’S KITCHEN did a 3.5/12, its highest Adults 18-49 rating and Total Viewers this summer. HELL’S KITCHEN was up +9% versus last week in both Adults 18-49 (3.5/12 vs. 3.2/11) and Total Viewers (7.5 vs. 6.9 Mil.) HELL’S KITCHEN won the 8p hour among Adults 18-49, Adults 18-34/25-54, Teens and all key demos. In fact, HELL’S KITCHEN was the highest rated program of the night among Adults 18-49 and Adults 18-34, outperforming ABC's special Who Wants to be a Millionaire?, the premiere of Shaq Vs. and an original of Primetime: Outsiders, CBS' Big Brother and NBC's two hour America's Got Talent.
Week four of MORE TO LOVE posted a 1.7/5 among Adults 18-49, same as last week. MORE TO LOVE ranked No. 3 in its 9p hour among Adults 18-49 (tie) and Adults 18-34.
FOX won the night among Adults 18-49, Adults 18-34 and key demos.
WEDNESDAY
8:00-10:00 OCTOMOM (S): (A18?49: 1.6/5, 4.2 Mil Total Viewers, HH: 2.7/5)
FOX special OCTOMOM: THE INCREDIBLE UNSEEN FOOTAGE did a 1.6/5 among Adults 18-49. OCTOMOM showed growth throughout the night, increasing in its last half hour vs. its first in Adults 18-49 (+20%, 1.8 vs. 1.5) and Total Viewers (+10%, 4.4 vs. 4.0 Mil.)
FOX ranked No. 2 for the night among Adults 18-49 (tie) and No. 1 in Adults 18-34, Teens (tie) and Women 18-49/18-34.
THURSDAY
8:00-8:07 NFL PRE-SEASON PRE-GAME (S): SUSTAINED
8:07-11:09 NFL PRE-SEASON: (EAGLES & COLTS) (S): (A18?49: 2.4/8, 6.6 Mil Total Viewers, HH: 4.2/8)
8:07-11:00 FOX PRIME: (A18?49: 2.5/8, 6.6 Mil Total Viewers, HH: 4.3/8)
FOX’s NFL PRE-SEASON GAME 1: EAGLES vs. COLTS did a 2.4/8 among Adults 18-49 from 8:07-11:09p. NFL GAME 1: EAGLES vs. COLTS was FOX’s highest-rated NFL Pre-Season Game in two years in Adults 18-49 (since 8/9/07.) NFL PRE-SEASON GAME 1 is up +100% among Adults 18-49 (2.4/8 vs. 1.2/4) and +106% in Total Viewers (6.6 vs. 3.2 Mil.) compared to NFL PRE-SEASON GAME 1 last year (8/14/08, vs. the Olympics on NBC).
FOX won the night among Adults 18-49, Adults 18-34, Adults 25-54, Men 18-49/18-34/25-54 and Women 18-34.
FRIDAY
8:00-8:09 NFL PRE-SEASON PRE-GAME (S): SUSTAINED
8:09-11:04 NFL PRE-SEASON: (TITANS & COWBOYS) (S): (A18?49: 2.3/8, 6.7 Mil Total Viewers, HH: 4.3/8)
8:09-11:04 FOX PRIME: (A18?49: 2.3/8, 6.7 Mil Total Viewers, HH: 4.3/8)
FOX’s NFL PRE-SEASON GAME 2: TITANS vs. COWBOYS did a 2.3/8 among Adults 18-49 from 8:09-11:04p. NFL GAME 2: TITANS vs. COWBOYS was FOX’s highest-rated NFL Pre-Season Game in two years in Total Viewers (since 8/9/07.) NFL PRE-SEASON GAME 2 is up +77% among Adults 18-49 (2.3/8 vs. 1.3/4) and +91% in Total Viewers (6.7 vs. 3.5 Mil.) compared to NFL PRE-SEASON GAME 2 last year (8/15/08, vs. the Olympics on NBC).
FOX won the night among Adults 18-49, Adults 18-34, Adults 25-54, Men 18-49/18-34/25-54 and Women 18-49/18-34.
SATURDAY
8:00-8:29 COPS (R): (A18?49: 1.3/5, 3.6 Mil Total Viewers, HH: 2.1/4)
8:29-8:59 COPS 2 (R): (A18?49: 1.4/5, 3.9 Mil Total Viewers, HH: 2.3/5)
8:59-10:00 AMW: (A18?49: 1.6/5, 4.4 Mil Total Viewers, HH: 2.6/5)
8:00-10:00 FOX PRIME: (A18?49: 1.5/5, 4.1 Mil Total Viewers, HH: 2.4/5)
COPS at 8p and 830p each won their respective half hours among Adults 18-49, Total Viewers, Adults 18-34/25-54, Women 18-49/18-34/25-54 and Men 18-49/18-34/25-54.
At 9p, AMERICA’S MOST WANTED won its hour among Adults 18-49, Total Viewers, Adults 18-34/25-54, Women 18-49/18-34/25-54 and Men 18-49/18-34/25-54.
FOX won the night on a total primetime basis among Adults 18-49, Adults 18-34/25-54, Women 18-49/18-34/25-54 and Men 18-49/18-34/25-54.
SUNDAY
7:00-7:29 TIL DEATH (R): (A18?49: 1.0/4, 2.4 Mil Total Viewers, HH: 1.4/3)
7:29-7:59 AMERICAN DAD (R): (A18?49: 1.2/4, 2.5 Mil Total Viewers, HH: 1.4/3)
7:59-8:31 SIMPSONS (R): (A18?49: 2.0/6, 4.2 Mil Total Viewers, HH: 2.3/4)
8:31-9:01 SIMPSONS (R): (A18?49: 2.2/6, 4.7 Mil Total Viewers, HH: 2.6/4)
9:01-9:31 Family Guy (R): (A18?49: 2.4/7, 5.2 Mil Total Viewers, HH: 2.9/5)
9:31-10:00 AMERICAN DAD (R): (A18?49: 1.9/5, 4.0 Mil Total Viewers, HH: 2.3/4)
7:00-10:00 FOX PRIME: (A18?49: 1.8/5, 3.8 Mil Total Viewers, HH: 2.2/4)
A 8p a repeat of THE SIMPSONS (2.0/6) ranked No. 2 in its half hour among Adults 18-49 and No. 1 in Adults 18-34 (tie), Teens and key demos. Another repeat of THE SIMPSONS at 8:30p (2.2/6) ranked No. 2 in the half hour among Adults 18-49 and No. 1 in Adults 18-34 and Teens and key demos. A Family Guy repeat at 9p (2.4/7) won its half hour among Adults 18-49, Adults 18-34/25-54, Teens and most key demos. At 9:30p a repeat AMERICAN DAD (1.9/5) ranked No. 1 in the half hour among Adults 18-49, Adults 18-34, Teens and key demos. At 7p a repeat TIL DEATH (1.0/4) ranked No. 2 in the half hour among Adults 18-49 (tie), No. 2 in Adults 18-34 and No. 1 in Teens. At 7:30p a repeat AMERICAN DAD (1.2/4) ranked No. 3 among Adults 18-49, No. 2 in Adults 18-34 and No. 1 in Teens.
FOX’s Sunday night of comedy encores bested the competition airing nearly all originals to win the night among Adults 18-49, Adults 18-34, Teens and most key demos. In fact, FOX outperformed the No. 2 nets of the night by +20% among Adults 18-49 (1.8 vs. 1.5 for both CBS and NBC.)
AUGUST 17 - 23, 2009
TOTAL PRIMETIME
ADULTS 18?49 ADULTS 18?34 VIEWERS (Mil)
FOX 2.0/6 FOX 1.8/7 FOX 5.1
ABC 1.2/4 ABC 0.9/3 ABC 4.5
CBS 1.5/5 CBS 1.0/3 CBS 5.8
NBC 1.5/5 NBC 1.1/4 NBC 5.6
