via CBS press release:
REPEATS AND "Big Brother" LEAD CBS TO SUMMER SUCCESS
Network Wins the Week in Viewers, Adults 18-49 and Adults 25-54
CBS Only Network Up in Viewers and Even in All Key Demos Versus Last Summer
All Three "Big Brother 11" Broadcasts Finish in the Top 10 Among Adults 18-49 and Adults 25-54 and in Top 15 in Both Viewers and Adults 18-34 for the Week
"Big Brother 11" Continues To Post Summer-to-Summer Gains in all Key Measures
"NCIS" Remains Top Scripted Program of the Summer; "Two and a Half Men" and "The Big Bang Theory" Lead Among Adults 18-49 Scripted Fare
CBS won the week in viewers for the 10th time in 11 weeks and also placed first in adults 18-49 (tie) and adults 25-54 led by all three editions of Big Brother 11 and rebroadcasts of its scripted comedies and dramas, according to Nielsen live plus same day ratings for the week ending Aug. 30, week 49 of the 2008-2009 television year.
CBS continues as the only network to post audience gains (+4%) versus last summer and is also the only network maintaining its adult 18-49, adult 25-54 and adult 18-34 demographic ratings.
All three BIG BROTHER 11 broadcasts placed in the Top 10 among adults 18-49 and adults 25-54 and in the Top 15 among viewers and adults 18-34. Compared to last summer, BIG BROTHER 11 is up +8% in viewers (7.05m from 6.53m), +11% in adults 18-34 (2.0 from 1.8), +4% in adults 18-49 (2.5 from 2.4) and +3% in adults 25-54 (3.0 from 2.9). All three individual editions are also up versus the comparable period last summer.
For the week in viewers: CBS (6.60m), NBC (6.37m), FOX (4.78m) and ABC (3.84m). Summer-to-date, CBS is first in viewers (6.76m), ahead of NBC (5.57m), FOX (5.20m) and ABC (4.68m).
For the week in households: CBS (4.3/08), NBC (4.1/07), FOX (2.9/05) and ABC (2.5/04). Summer-to-date, CBS is first (4.4/08), ahead of NBC (3.6/06), FOX (3.2/06) and ABC (3.0/05).
For the week in key demographics, CBS was first in adults 25-54 (2.3/04) and tied for first in adults 18-49 (1.8/06, with NBC). Compared to the same week last year, CBS was up +19% in households, +25% in viewers, +21% in adults 25-54 and +29% in adults 18-49. Summer-to-date, CBS is tied for first in adults 25-54 (with FOX).
CBS Weekly Highlights:
BIG BROTHER 11
? BIG BROTHER 11 TUESDAY was second in households (4.5/07), viewers (7.27m), adults 25-54 (3.2/08), adults 18-49 (2.5/07) and adults 18-34 (1.8/06) from 9:00-10:00PM.
? BIG BROTHER 11 THURSDAY was first in households (4.8/08), viewers (7.79m), adults 25-54 (3.3/10), adults 18-49 (2.7/09) and adults 18-34 (2.2/08). Compared to last week, BIG BROTHER 11 THURSDAY was up +12% in households (from 4.3/08), +18% in adults 25-54 (from 2.8/09), +23% in adults 18-49 (from 2.2/08), +29% in adults 18-34 (from 1.7/07) and added +1.04m viewers (from 6.75m, +15%). This matched BIG BROTHER 11's best delivery (on any night) in households and was Thursday's best delivery in viewers, adults 25-54, adults 18-49 and adults 18-34.
? BIG BROTHER 11 SUNDAY was second in households (4.5/08), viewers (7.44m), adults 25-54 (3.1/08) and adults 18-49 (2.6/08) behind NBC's football.
? Two and a Half Men (R) was first in households (6.2/10), viewers (9.55m), adults 25-54 (4.0/10) and adults 18-49 (2.9/08).
? The Big Bang Theory (R) was first in households (5.5/09), viewers (8.56m), adults 25-54 (3.9/10) and adults 18-49 (2.9/08). The Big Bang Theory matched its Two and a Half Men lead-in among adults 18-49.
? NCIS (R) was first in households (6.4/11), viewers (10.06m), second in adults 25-54 (2.8/08) and adults 18-49 (1.7/06) at 8:00PM.
? CBS Friday, with NFL PRE-SEASON FOOTBALL (S) "New England Patriots @ Washington Redskins" was first from 8:00-11:00PM in households, viewers adults 25-54, adults 18-49, adults 18-34, men 25-54, men 18-49 and men 18-34. NFL PRE-SEASON FOOTBALL (S) (8:00-11:21PM) scored a 4.1/08 in households with 6.29m viewers and a 3.4/11 in men 25-54, 2.8/10 in men 18-49, 2.2/10 in men 18-34, 2.5/08 in adults 25-54, 2.1/07 in adults 18-49 and 1.6/07 in adults 18-34.
? Saturday, CBS, with NFL PRE-SEASON FOOTBALL (S) "San Diego Chargers @ Atlanta Falcons" was first from 8:00-11:00PM in men 25-54, men 18-49, tied for first in both households and men 18-34 (both with FOX), second in viewers, adults 25-54, adults 18-49 and adults 18-34. NFL PRE-SEASON FOOTBALL (S) (8:00-11:11PM) scored a 2.7/05 in households with 4.15m viewers and a 2.0/07 in men 25-54, 1.7/06 in men 18-49, 1.2/05 in men 18-34, 1.5/05 in adults 25-54, 1.3/05 in adults 18-49 and 0.9/04 in adults 18-34.
CBS top programs of the week: #4 NCIS (R) (an average of 10.06m viewers), #5 60 Minutes (R) (9.71m), #6 Two and a Half Men (R) (9.55m), #7 The Big Bang Theory (R) (8.56m), #8 CSI: CRIME SCENE INVESTIGATION (R) (8.40m), #9 THE Mentalist (R) (8.07m), #10 BIG BROTHER 11 THURSDAY (7.79m), #13 THE Mentalist 10PM SPECIAL (R) (S) (7.59m), #14 BIG BROTHER 11 SUNDAY (7.44m), #15 BIG BROTHER 11 TUESDAY (7.27m), #16 CSI: MIAMI (R) (7.22m), #19 CSI: NY (R) (6.43m), #21 NFL PRE-SEASON FOOTBALL "New England Patriots at Washington Redskins" (S) (6.29m), #26 COLD CASE (R) (5.72m), #27 Criminal Minds (R) (5.71m), #28 How I Met Your Mother 8:30PM (R) (5.65m) and #30 How I Met Your Mother (R) (5.36m).
Prime averages are based on the following hours of rated broadcasts in Week #49:
CBS – 22 hours
NBC – 22 hours
ABC – 21 ¾ hours
FOX – 15 ¼ hours
NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #49 of 2008-09 Season (ending: 08/30/09)
2008-09 2007-08
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 4.3 8 3.6 6 +19%
NBC 4.1 7 3.8 7 +8%
ABC 2.5 4 2.8 5 -11%
FOX 2.9 5 3.0 5 -3%
VIEWERS
(000) (000) Chg
CBS 6,601 5,286 +25%
NBC 6,370 5,853 +9%
ABC 3,842 4,088 -6%
FOX 4,779 4,593 +4%
A25-54
Rtg Sh Rtg Sh Chg
CBS 2.3 7 1.9 5 +21%
NBC 2.2 6 2.1 6 +5%
ABC 1.4 4 1.5 4 -7%
FOX 1.9 5 1.8 5 +6%
A18-49
Rtg Sh Rtg Sh Chg
CBS 1.8 6 1.4 4 +29%
NBC 1.8 6 1.7 5 +6%
ABC 1.2 4 1.3 4 -8%
FOX 1.7 5 1.6 5 +6%
A18-34
Rtg Sh Rtg Sh Chg
CBS 1.2 4 0.9 3 +33%
NBC 1.4 5 1.3 5 +8%
ABC 1.0 3 1.1 4 -9%
FOX 1.6 6 1.5 5 +7%
NATIONAL NIELSEN SUMMARY - PRIMETIME
SUMMER-TO-DATE RATINGS REPORT (05/25/09-08/30/09)
2008-09 2007-08
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 4.4 8 4.4 8 n.c.
NBC 3.6 6 5.9 10 -39%
ABC 3.0 5 3.2 6 -6%
FOX 3.2 6 3.6 6 -11%
VIEWERS
(000) (000) Chg
CBS 6,758 6,480 +4%
NBC 5,572 9,585 -42%
ABC 4,682 4,931 -5%
FOX 5,204 5,633 -8%
A25-54
Rtg Sh Rtg Sh Chg
CBS 2.1 6 2.1 6 n.c.
NBC 2.0 6 3.6 10 -44%
ABC 1.7 5 1.9 5 -11%
FOX 2.1 6 2.2 6 -5%
A18-49
Rtg Sh Rtg Sh Chg
CBS 1.6 5 1.6 5 n.c.
NBC 1.6 5 3.0 9 -47%
ABC 1.5 5 1.7 5 -12%
FOX 1.9 6 2.1 7 -10%
A18-34
Rtg Sh Rtg Sh Chg
CBS 1.0 4 1.0 4 n.c.
NBC 1.2 4 2.4 8 -50%
ABC 1.2 4 1.4 5 -14%
FOX 1.8 7 2.0 7 -10%
National Nielsen Rank for Demographic: PER2+ for 8/24/2009 - 8/30/2009
Persons 2+ (000)
1. America's Got Talent-Tuesday NBC 11463
2. America's Got Talent-Wednesday 9PM NBC 11193
3. NBC NFL Pre-Season 8/30 Bears vs Broncos (S) NBC 10381
4. NCIS (R) CBS 10064
5. 60 Minutes (R) CBS 9712
6. TWO AND A HALF MEN (R) CBS 9552
7. The Big Bang Theory (R) CBS 8562
8. CSI (R) CBS 8404
9. THE Mentalist (R) CBS 8073
10. BIG BROTHER 11-THURSDAY CBS 7792
11. Hell's Kitchen FOX 7773
12. Wipeout ABC 7629
13. THE Mentalist -10PM SPECIAL (R)(S) CBS 7586
14. BIG BROTHER 11-SUNDAY CBS 7436
15. BIG BROTHER 11-TUESDAY CBS 7269
16. CSI: MIAMI (R) CBS 7219
17. America's Got Talent: Recap NBC 6571
18. Dateline Friday NBC 6546
19. CSI: NY (R) CBS 6433
20. America's Funniest Home Videos (R) ABC 6374
National Nielsen Rank for Demographic: A25-54 for 8/24/2009 - 8/30/2009
Adults 25-54 rating
1. NBC NFL Pre-Season 8/30 Bears vs Broncos (S) NBC 4.1
2. TWO AND A HALF MEN (R) CBS 4.0
2. Hell's Kitchen FOX 4.0
4. THE Big Bang Theory (R) CBS 3.9
4. America's Got Talent-Tuesday NBC 3.9
6. America's Got Talent-Wednesday 9PM NBC 3.7
7. BIG BROTHER 11-THURSDAY CBS 3.3
8. BIG BROTHER 11-TUESDAY CBS 3.2
9. BIG BROTHER 11-SUNDAY CBS 3.1
10. Wipeout ABC 2.9
11. NCIS (R) CBS 2.8
11. How I Met Your Mother 830PM (R) CBS 2.8
13. NFL PRE-Season Patriots vs Redskins (S) CBS 2.5
13. CSI: MIAMI (R) CBS 2.5
15. CSI (R) CBS 2.4
15. How I Met Your Mother (R) CBS 2.4
15. NFL On FOX Preseason 3 Dolphins vs Buccaneers (S) FOX 2.4
15. THE Mentalist (R) CBS 2.4
19. 60 Minutes (R) CBS 2.3
19. Family Guy (R) FOX 2.3
19. THE MENTALIST -10PM SPECIAL (R)(S) CBS 2.3
National Nielsen Rank for Demographic: A18-49 for 8/24/2009 - 8/30/2009
Adults 18-49 Rating
1. Hell's Kitchen FOX 3.6
2. NBC NFL Pre-Season 8/30 Bears vs Broncos (S) NBC 3.5
3. America's Got Talent-Tuesday NBC 3.1
4. America's Got Talent-Wednesday 9PM NBC 3.0
5. THE Big Bang Theory (R) CBS 2.9
5. TWO AND A HALF MEN (R) CBS 2.9
7. BIG BROTHER 11-THURSDAY CBS 2.7
8. Wipeout ABC 2.6
8. BIG BROTHER 11-SUNDAY CBS 2.6
10. BIG BROTHER 11-TUESDAY CBS 2.5
10. Simpsons-Sunday 8:30PM (R) FOX 2.5
12. Family Guy (R) FOX 2.4
13. HOW I MET YOUR MOTHER 830PM (R) CBS 2.2
14. NFL On FOX Preseason 3 Dolphins vs Buccaneers (S) FOX 2.1
14. Simpsons (R) FOX 2.1
14. NFL PRE-Season Patriots vs Redskins (S) CBS 2.1
17. American Dad (R) FOX 2.0
18. HOW I MET YOUR MOTHER (R) CBS 1.9
18. CSI: MIAMI (R) CBS 1.9
18. THE MENTALIST (R) CBS 1.9
18. Crash Course (P) ABC 1.9
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