Nightline is #1 in total viewers, outperforms Tonight Show for 10th consecutive week

Categories: Late Night TV Ratings,Network TV Press Releases

Written By

September 3rd, 2009

via ABC press release:

September 3 2009

Ratings Report for ABC News’ “Nightline

For the Week of August 24, 2009

Nightline” IS #1 IN TOTAL VIEWERS

-- OUTPERFORMS “Tonight Show” FOR 10th CONSECUTIVE WEEK

Nightline” GROWS +23% AMONG TOTAL VIEWERS

AND +1% AMONG A25-54 YEAR TO YEAR

Nightline” INCREASES +19% IN TOTAL VIEWERS THIRD QUARTER

TO DATE, WHILE “Tonight Show” DECLINES -40%

ABC News’ “Nightline” was #1 among Total Viewers for the week of August 24, 2009, outperforming NBC’s “The Tonight Show with Conan O’Brien” and CBS’ “Late Show with David Letterman,” according to Nielsen Media Research. This marks the tenth week in a row “Nightline” has outperformed “Tonight” among Total Viewers. The last time “Nightline” beat “Tonight” ten consecutive weeks was in 1995. Among Adults 25-54 and 18-49, “Nightline” outperformed “Letterman” for second place.  Additionally, “Nightline” outperformed “Tonight” by 740,000 Total Viewers.

“Nightline” continues to experience growth season to date, quarter to date, week to week and year to year. For the 34th consecutive week, “Nightline” grew among Total Viewers year to year.  The program increased +23% versus the same week last year, while “Tonight” declined -39%. Among Adults 25-54, “Nightline” grew +1% compared to the same week last year, while “Tonight” declined -24%.  Additionally, “Nightline” shrank the A25-54 gap with “Tonight” by 81% and the A18-49 gap by 40% year to year.

Quarter to date, “Nightline” is in first place among Total Viewers with 3.52 million, a growth of +19% vs. 2008 quarter to date, while “Tonight” has declined -40% in Total Viewers, -22% among A25-54 and -10% among A18-49.

Season to date, “Nightline” is solidly in second place with 3.76 million Total Viewers and 1.62 million Adults 25-54. The program is up +14% among Total Viewers, +3% among A 25-54 and +5% among A18-49.  Week to week, “Nightline” grew +4% among Total Viewers and +2% among Adults 25-54. *Note: for the week of August 24th, “Nightline” is based on a four-day average.

ABC News’ “Nightline” is anchored by Cynthia McFadden, Terry Moran and Martin Bashir. John Donvan and Vicki Mabrey are correspondents. James Goldston is the executive producer. The program airs weeknights at 11:35 p.m., ET on the ABC Television Network.

(Week of August 24, 2009)

TOTAL VIEWERS A25-54(000)/ Rtg A18-49(000)/ Rtg

ABC “Nightline”             3,520,000     1,370,000/ 1.1   1,160,000/ .9

CBS “Late Show”             3,320,000     1,260,000/ 1.0     940,000/ .7

NBC “Tonight”               2,780,000     1,480,000/ 1.2   1,530,000/1.2

Source: NTI - A25-54, Adults 18-49 & Total Viewers – Wks. of 8/24/09 & 8/25/08 Live +SD.  QTD: Live +7 (where available) & Live +SD for 6/29/09-8/30/09 vs. 6/30/08-8/31/08.  STD: Live +7 (where available) & Live +SD for 9/22/08-8/30/09 vs. 9/24/07-8/31/08

 
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