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TV Ratings: Wipeout leads ABC to win, FOX previews its Wednesday

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September 3rd, 2009

wipeout

Scoreboard ABC NBC FOX Uni CBS CW
Rating/Share: Adults 18-49 2.1/6 1.9/6 1.8/6 1.4/4 1.4/4 0.5/2
Rating/Share: Adults 18-34 1.6/6 1.4/5 1.9/6 1.7/6 0.8/3 0.6/2
Total Viewers (million) 6.24 8.46 4.38 3.62 5.88 1.27

Led by Wipeout, ABC edged out NBC for the night with adults 18-49, while NBC had the night's most overall viewers.

At 8pm Wipeout easily wiped out its time slot competition with a 2.6/9 (rating/share) with adults 18-49 and 7.62 million viewers.  Second for the hour was So You Think You Can Dance: The 15 Best (1.9/6, 4.64M), followed by an America's Got Talent recap (1.5/5, 7.15M) a repeat of The New Adventures of Old Christine (1.1/4, 4.46M) and the CBS Fall Preview (0.9/3, 3.84M) and a repeat hour of America's Next Top Model on the CW (0.5/2, 1.27M).

At 9pm America's Got Talent (2.6/8, 12.1M viewers) easily led the hour and one the time period by a commanding 44% margin with adults 18-49.  Still, FOX might be happy with the results of a reairing, but not exactly repeat airing of the Glee pilot (it was the directors cut) with a 1.8/5 with adults 18-49 and 4.2 million viewers.

Though viewership was not high for either the SYTYCD clip show or the Glee airing, the concentration of 18-49 viewers was good, especially for non original episodes.  The early indication is the two shows fit together nicely.  Both premiere next week...

Elsewhere at 9pm was ABC's Crash Course (1.7/5, 4.53M and down slightly from last week's premiere 1.9/5 rating) a repeat of Criminal Minds (1.7/5, 6.96M) and another repeat hour of America's Next Top Model (0.6/2, 1.27M)

At 10PM the winner was ABC's Primetime: Crime (1.9/6, 6.58M), a repeat of Law & Order: SVU (1.8/5, 6.13M) and a repeat of CSI: NY (1.5/4, 6.54M).

In the late night wars:

Conan and the Tonight Show led David Letterman and CBS' Late Show in the demos (1.0/5 adults 18-49 vs. 0.7/3 -- top 24 local people meter markets only) and Conan also had a 75% lead with adults 18-34 (0.7/4 vs. 0.4/2).  Jimmy Fallon also came on top over The Late Late Show with adults 18-49 in Nielsen's 24 largest people meter markets. Fallon's  0.5/3 topped Ferguson's 0.4/2 and was also ahead with adults 18-34 (0.4/2 vs. 0.3/2).

You didn't really think Ferguson's fabulous rant ("why everything sucks") came completely out of thin air, did you?

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

  • Conan O'Brien (1.0/5 in 18-49 in local people meters) beat CBS's Late Show (0.7/3) by a 43% margin among adults 18-49 in Nielsen's 24 local markets with People MetersConan's margin over Late Show grew to 75% in adults 18-34 (0.7/4 vs. 0.4/2).

  • At 12:35 a.m., Jimmy Fallon (0.5/3 in 18-49 in local people meters) topped CBS's LATE LATE SHOW (0.4/2) by a 25% margin.  In 18-34, Jimmy topped Ferguson by 33% (0.4/3 vs. 0.3/2).

  • Conan and Jimmy also won among adults 25-54.  At 11:35 p.m., it was Conan 1.2/5; LATE SHOW, 1.0/4; and at 12:35 a.m., it was Jimmy Fallon, 0.6/4; LATE LATE SHOW, 0.5/3.

 
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