Live + Same Day Cable News Daily Ratings for September 11, 2009
P2+ Total Day
FNC – 1,474,000 viewers
CNN – 548,000 viewers
MSNBC –474,000 viewers
CNBC – 186,000 viewers
HLN – 300,000 viewers
P2+ Prime Time
FNC – 2,828,000viewers
CNN— 652,000 viewers
MSNBC –820,000 viewers
CNBC – a scratch w/114,000 viewers
HLN – 514,000viewers
25-54 Total Day
FNC –445,000 viewers
CNN –156,000 viewers
MSNBC –179,000 viewers
CNBC – 76,000 viewers
HLN- 118,000 viewers
25-54 Prime Time
FNC – 866,000 viewers
CNN – 181,000 viewers
MSNBC –238,000 viewers
CNBC – 57,000 viewers
HLN – 170,000 viewers
35-64 Total Day
FNC – 717,000 viewers
CNN – 241,000 viewers
MSNBC – 247,000 viewers
CNBC – 89,000 viewers
HLN - 162,000 viewers
35-64 Prime Time
FNC –1,321,000 viewers
CNN – 269,000 viewers
MSNBC –416,000 viewers
CNBC –a scratch w/42,000 viewers
HLN –251,000 viewers
Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,055,000 viewers (429,000) (688,000)
American Morning- 420,000 viewers (158,000) (254,000)
Morning Joe- 425,000 viewers (179,000) (230,000)
Squawk Box- 173,000 viewers (78,000) (95,000)
Morning Express w/ Meade- 292,000 viewers (177,000) (233,000)
5PM - P2+ (25-54) (35-64)
Glenn Beck– 2,544,000 viewers (608,000) (1,199,000)
Situation Room—889,000 viewers (140,000) (267,000)
Hardball w/ Chris Matthews—563,000 viewers (151,000) (246,000)
Fast Money—196,000 viewers (65,000) (71,000)
Prime News--222,000 viewers (66,000) (114,000)
6PM – P2+ (25-54) (35-64)
Special Report with Bret Baier– 1,968,000 viewers (449,000) (886,000)
Situation Room—790,000 viewers (141,000) (243,000)
Ed Show—577,000 viewers (148,000) (249,000)
Mad Money—182,000 viewers (91,000) (83,000)
Prime News -- 247,000 viewers (73,000) (90,000)
7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep –1,705,000 viewers (431,000) (725,000)
Lou Dobbs Tonight—564,000 viewers (101,000) (177,000)
Hardball w/ C. Matthews—616,000 viewers (217,000) (296,000)
Banking on Geithner ---143,000 viewers (a scratch w/47,000) (62,000)
Issues– 356,000 viewers (135,000) (177,000)
8PM - P2+ (25-54) (35-64)
The O’Reilly Factor – 3,212,000 viewers (785,000) (1,384,000)
Campbell Brown - 610,000 viewers (130,000) (199,000)
Countdown w/ K. Olbermann – 1,067,000 viewers (329,000) (536,000)
CNBC Reports– a scratch w/ 87,000 viewers (a scratch w/ 24,000) (a scratch w/ 26,000)
Options Action– a scratch w/ 45,000 viewers (a scratch w/ 11,000) (a scratch w/ 17,000)
Nancy Grace – 728,000 viewers (240,000) (376,000)
9 PM - P2+ (25-54) (35-64)
Hannity –2,644,000 viewers (771,000) (1,264,000)
Larry King Live —875,000 viewers (273,000) (380,000)
Rachel Maddow Show —948,000 viewers (254,000) (490,000)
The Suze Orman Show – a scratch w/ 92,000 viewers (a scratch w/ 52,000) (a scratch w/ 43,000)
Issues- 396,000 viewers (145,000) (228,000)
10 PM P2+ (25-54) (35-64)
On The Record w/ Greta Van Susteren —2,627,000 viewers (1,043,000) (1,315,000)
Anderson Cooper 360 —470,000 viewers (140,000) (228,000)
Countdown w/ K. Olbermann – 445,000 viewers (130,000) (222,000)
Banking on Geithner – 184,000 viewers (102,000) (62,000)
Nancy Grace –461,000 viewers (141,000) (175,000)
11 PM P2+ (25-54) (35-64)
The O’Reilly Factor —1,762,000 viewers (626,000) (891,000)
Anderson Cooper 360 —437,000 viewers (167,000) (262,000)
Rachel Maddow Show —413,000 viewers (182,000) (255,000)
Mad Money – a scratch w/ 121,000 viewers (68,000) (82,000)
Showbiz Tonight-- 465,000 viewers (206,000) (232,000)
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of October, 2008)
CNN/HLN: 98.63 million HHs
CNBC: 97.13 million HHs
FNC: 94.82 million HHs
MSNBC: 93.00 million HHs
Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.
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That’s a strong number for Great on a Friday. She beat her lead-in Hannity in some demos and almost had more viewers overall which I has possibly never happened before.
Go Fox, Go! And Thank you!
Glenn Beck Rocks the Libs world!
lmao hahahahahahahahahahahhahahhaahh
HEY BILL DO YOU HAVE THE NUMBERS FOR GLENN BECKS 9/12 SPECIAL
blackconservative, we do get show by show average viewership numbers for all cable shows on Tuesdays. What time (Eastern) was the show aired?
Another great day for FOX on Friday, especially considering that it is not the most watched day of TV for the week. Was expecting a larger drop and we only had a mild drop.
What’s really interesting is Fox & Friends morning show doing more than 1 million viewers and smoking the competition. I’ve never watched it, but may have to tune in.
go msnbc!!!!
@Bruce: I am a FNC fan, but “Fox and Friends” can be atrocious. They ALWAYS have terrible satelite delays, you can then hear the questions being asked again to the guests on satellite. Their interviews don’t seem well planned out or anytihng. The hosts are all rather goofy and silly, but not in a good way. I guess I need to check out the other shows, I am blown away that F&F does so well.
I’d like to see some of the day time numbers also. O’Reilly seems to like to mention when some of the FNC daytime shows beat other networks “primetime” shows.
Fox News Dominates!
FOX has a distinct slant in its programs that certainly attracts viewers. More viewers does not necessarily equate to better journalism. The counterpoint yelling and spin matches are so prevalent on all cable news makes for entertainment, but what news is actually reported? The best quality journalism is on PBS and BBC.
Friday at 10:00 EST was a special on the 9/11 Timeline. I have it DVR’d, but haven’t watched it yet, so I am not sure if Gretta was hosting it or not. Not sure if that might have bumped the ratings?
The old Leftist media is so out of touch with the American people that it’s only a matter of time before they go out of business. The criminals that run ACORN are being ignored by The Old Leftist Dinosaurs. It takes kids with a camera to do the job the old media will not do. 29% of the American people trust the old leftist media. Death by 1000 cuts. We the people are the new mainstream media. Isn’t free speech great. We don’t need the old tired Leftist media’s prizm to filter Information anymore. GO AWAY!!!!! MARXIST=DEMOCRATS=TERRORIST All the same Ask Obama who worked for ACORN. LOL!!!!
Compared to one year ago, Friday, September 12, 2008, Fox News was down on Friday, September 11, 2008 in daytime 1,833,000 viewers to 1,474,000 viewers. It was also down in primetime, 3,466,000 viewers to 2,828,000 viewers.
O’Reilly was down in total viewers and 24-54 viewers
9/12/2008: 4,151,000 viewers (1,138,000)
9/11/2009: 3,212,000 viewers (785,000)
Hannity was also down in total viewers and 24-54 viewers:
9/12/2008: 3,238,000 viewers (1,017,000)
9/11/2009: 2,644,000 viewers (771,000)
With the exception of Obama’s speech on Wednesday, which significantly raised all news stations ratings over last year, O’Reilly was down in ratings on all three comparable nights to last year and Hannity was down on all four comparable nights to last year.
Owner of Fox News, 78 year old, Billionaire, Sir Rupert Murdoch must be getting heartburn. Almost all of the 170 newspapers in his media stable are losing money. Fox News was the one bright money-making spot in his constellation. Now, even that is dimming and on life-support.
Why doesn’t this idiot Jay also do a comparison of CNN and MSNBC from a year ago during the height of the presidential election? hahahahaha…
What a leftist clown…
Bill and Robert,
Politics aside (yes, I know that’s hard given this topic), but seriously why doesn’t MSNBC and CNN try to do something to improve their ratings? Is having less than a half (and something a third and even a fourth) of your competitor’s ratings really acceptable to these networks? If this was broadcast prime time, wouldn’t such poor ratings against the timeslot leader result in cancellations and trying a different approach? How can Olbermann, Matthews, and Maddow keep their shows? Same question for the CNN hosts.
It isn’t as if this is a blip on the radar but an established trend that shows no signs of changing. Even if MSNBC wants to keep its pro-left/Democrat position, why are they not trying new pro-left/Democrat hosts to shake things up and maybe gain on Fox? Yes, it would be admitting defeat but the ratings already do that. I’m just not getting the logic here. If either of you can explain this to me, I’d appreciate it.
I don’t have any good answers to why CNN and MSNBC don’t try to shake things up more. But I also don’t have any answers to how profitable the networks might already be. Most of the expense with cable networks seems like it’s in launching the network itself. more viewers mean more advertising revenue, but advertising revenue is only part of the way that a cable network pays for itself. If MSNBC is already very profitable (no idea), there might not be much motivation to change, even if it’s getting whomped in the ratings. CNN is a bit more complex because HLN is in the mix as well, but they too are probably making a lot of money regardless of the relative ratings.
If the $/subscriber/mo estimates I saw for 2008 were correct, both CNN ($.47) and FOX News ($.42) make much more in carriage fees than CNBC ($.27) and MSNBC ($.15).
Why is it that everyone thinks that only conservatives watch FNC? I make a point to watch BillO and Beck at least once or twice a week just to hear them spin and I suspect I’m not alone. Not only is it always good for a laugh, it’s nice to keep up with what these guys are ranting about now. It’s like driving by an accident, you can’t help but look.
Phllosopher Jay. Is the drop you mention an indication about a million fox viewers decided to take a trip to Washington DC last week?
Scott, I’m not at all a cable news watcher (and I don’t think Robert is), but it seems to me that all 3 seem to be making changes all the time. Aren’t all of these hosts relatively new? Glenn Beck, Bret Baier and Greta Van Susteren for Fox; Campbell Brown for CNN, The Ed Show guy and Rachel Maddow for MSNBC.
RedArrow says:
September 14, 2009 at 10:47 pm
<>
You give most people the choice between a carnival show barker making outrageous claims or some stiff-shirt reading the news from behind a desk, more are bound to choose the former than the latter. Sad but true. But that doesn’t necessarily mean their viewers are buying everything they are selling. The election results prove that. Fox News is like the National Enquirer or the NY Post. Let’s face it – sensationalism sells.