via press release:
BRAVO'S "" NO. 1 FOR THIRD CONSECUTIVE WEEK
BRAVO'S "THE" IS NO. 1 CABLE ENTERTAINMENT TELECAST FOR THIRD CONSECUTIVE WEEK
Series Boasts Triple Digit Growth – Pacing As Highest Rated "Real Housewives" Series In The Franchise
NEW YORK – September 18, 2009 – For the third consecutive week, Bravo's "The" outshined the competition, earning the top spot as the No. 1 cable entertainment telecast on Thursday, according to Nielsen Media Research. The series once again beat an original episode of " " in the coveted adults 18-49 and women 18-49 demos. Bravo ranked No. 1 in prime (8-11 p.m.) among adults 18-49 versus cable entertainment networks and No. 1 among women 18-49 across all of cable.
This week's episode scored an impressive 2.2 million adults 18-49 and 1.74 million women 18-49. On pace to be the highest rated "Real Housewives" series in the franchise, "The" boasts impressive triple-digit year-over-year growth in every metric. Additionally, through eight episodes, the ratings juggernaut is averaging 2.04 million adults 18-49 and 2.90 million total viewers, up a whopping 106 percent and 121 percent respectively versus the season one average.
Source: Nielsen Media Research, Live + Same Day through 9/17/09
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