It’s like Christmas, only I don’t know which presents to open first. Plus, I haven’t even gotten all the presents yet.
Dancing With the Stars opened with 17.5 million viewers and a 4.1/10. House opened with a 16.5 million and a whopping 6.5 adults 18-to-49 rating between 8pm and 10pm. Dancing was down from last year, and had its lowest premiere ever, but House was up versus last year’s premiere.
Heroes two hour opener began with a 2.7/7 (rating/share) with adults 18-49 between 8pm-10pm. That led into The Jay Leno Show at 10pm with 5.7 million and dipped below a 2.0 demo rating for the first time with a 1.8/5 rating/share with adults 18-49.
The Big Bang Theory bested Two and a Half Men with adults 18-49 (4.6 vs. 4.4) and How I Met Your Mother was still strong (3.5)
ABC’s Castle debuted to 9.4 million viewers, but only a 2.3 rating with adults 18-49. It’s half hour numbers though reveal what I imagine were a couple of minute overage for DWTS. In the first half hour, Castle had a 2.5/6 with adults 18-49 and from 10:30p-11p that fell to a 2.1/6. In viewers it went from 10.28 million average the first half hour to 8.58 million the second.
Historical Jay Leno comparisons via NBC:
- Versus Jay Leno’s 2008-09 average at 11:35 p.m. ET on “The Tonight Show with Jay Leno,” last night’s telecast was up in adults 18-49 (1.8 vs. 1.4), adults 25-54 (2.2 vs. 1.8) and total viewers (5.7 million vs. 5.1 million). Comparisons with NBC’s Monday-through-Friday 10-11 p.m. ET non-sports average over the prior 52 weeks are: in adults 18-49, 1.8 vs. 2.2; in adults 25-54, 2.2 vs. 2.7; and in total viewers, 5.7 million vs. 6.9 million).
The CW liked ONE TREE HILL at 8pm which was flat week to week in adults 18-34 (1.6/4), women 18-34 (2.4/6), adults 18-49 (1.2/3) and viewers (2.5mil) against its regular competition. Things weren’t so nice for Gossip Girl though, who got one last beat-down from House and had 18-34(1.6/4), W18-34(2.4/6) and 18-49 (1.1/1).
Gossip Girl will typically face off against Lie To Me.
|Time||Net||Show||18-49 Rating/Share||Viewers (Millons)|
|ABC||Dancing With the Stars||4.0/10||17.43|
|CBS||How I Met Your Mother||3.5/9||9.22|
|CW||One Tree Hill||1.2/3||2.48|
|8:30||CBS||Accidentally on Purpose||3.2/8||8.99|
|CBS||Two and a Half Men||4.4/10||13.59|
|ABC||Dancing With the Stars||4.2/10||17.64|
|9:30||CBS||The Big Bang Theory||4.6/10||12.83|
|NBC||The Jay Leno Show||1.8/5||5.67|
All numbers are Live+SD.
Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved.
*Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
For more information see Numbers 101.