Not exactly news at this point, but via FOX press release.
TAKE ECHO OUT OF THE DOLLHOUSE
AND BRING HER TO LIFE ON YOUR DESKTOP
ONLY AT FOX.COM/VIRTUALECHO
New Application Offers Viewers the Chance to Delve Deeper
Into the Dollhouse and Unlock Its Many Mysteries
All-New Episodes of DOLLHOUSE Air Fridays on FOX
Beginning today, DOLLHOUSE fans can have ECHO (Eliza Dushku) come alive on their computer desktops with “Virtual Echo,” a new application based on the fan-favorite series that airs Fridays (9:00-10:00 PM ET/PT) on FOX. “Virtual Echo,” a new free augmented-reality desktop application built by integrated marketing agency BLITZ using the Adobe® Flash® Platform, is available for download only at www.fox.com/virtualecho. Powered by Adobe® AIR®, “Virtual Echo” brings the DOLLHOUSE’s most-requested Active to life on computers in two unique ways:
Desktop Echo turns any computer screen into Echo’s playground. Watch Echo walk onto your desktop as she switches between her different personas, including dream date, hostage negotiator and assassin. Fans may leave the application running to be surprised as Echo displays her many special talents.
Augmented Reality Echo allows users to expand the Echo experience using augmented-reality (AR) technology. Simply print out the AR card at www.fox.com/virtualecho with the special DOLLHOUSE symbol or “glyph,” aim it at the computer’s webcam and bring Echo to life by moving the card. Then use the arrow keys to choose between her different avatars.
Get more information on the “Virtual Echo” experience by watching a brief video online at http://bit.ly/VirtualEchoDemo.
Viewers will also get a closer look at the secrets of the DOLLHOUSE as well as instant access to full episodes, exclusive behind-the scenes footage, cast and crew interviews and online photo galleries.
The DOLLHOUSE application is built using the Adobe Flash Platform – the world’s most ubiquitous software for delivering rich, engaging user experiences – and Augmented Reality (AR) technology. AR combines the “real world” and “computer world” in real time. Most AR uses live video imagery that is digitally processed and “augmented” by the addition of computer-generated graphics to look like a digital, interactive hologram.
Adobe AIR, a core component of the Adobe Flash Platform, offers an exciting way to engage users, customers and fans with innovative Web applications that are available outside the browser. Applications built using Adobe AIR provide all the convenience of a desktop application, and they work on all major operating systems – Windows, Mac and Linux. Additional information on Adobe AIR can be found at www.adobe.com/products/air/.
The DOLLHOUSE application was developed by BLITZ, a leading integrated marketing agency focused on developing immersive, entertaining and imaginative experiences. Known for creating revolutionary consumer campaigns, BLITZ worked closely with the team from gskinner.com in order to create an extended experience that tied the intrigue of the TV series to online content, real world promotions and now viewers’ desktops.
DOLLHOUSE centers on a highly illegal and underground group of individuals (“Actives”) who have their personalities wiped clean so they can be imprinted with any number of new personas. Hired by the wealthy, powerful and connected, the Actives don’t just perform their hired roles, they wholly become – with mind, personality and physiology – whomever the client wants or needs them to be. Whether imprinted to be a lover, an assassin, a corporate negotiator or a best friend, the Actives know no other life than the specific engagements they are in at that time. After each engagement, the Actives return to the mysterious Dollhouse where their thoughts, feelings, experiences and knowledge are erased. Or are they?
Starring Eliza Dushku, Tahmoh Penikett, Olivia Williams, Harry Lennix, Fran Kranz, Dichen Lachman and Enver Gjokaj, DOLLHOUSE is produced by 20th Century Fox Television and Mutant Enemy, Inc. The series was created by Joss Whedon, who also serves as executive producer, writer and director. Tim Minear and David Solomon are executive producers while Tara Butters and Michele Fazekas are consulting producers. Additionally, series star Eliza Dushku serves as a producer.
About BLITZ
BLITZ is a leading integrated marketing agency that brings brands to life by developing immersive, entertaining and imaginative experiences. BLITZ constantly invents new ways to excite, inform and entertain customers, making them want to learn more, go deeper, “play” longer and participate in an active brand conversation. BLITZ has developed revolutionary consumer experiences and campaigns for some of the world’s most exciting brands including Microsoft, GE, Adobe, Disney, FOX, Starbucks and NBC Universal. BLITZ is available online at www.BlitzAgency.com.
Nothing will save Dollhouse, by giving the show another year, FOX is just delaying the inevitable.
Well, th e fact that Dollhouse got renewed almost gave me a heart attack. I’m pretty sure I’d die if it gets a third season.
Am I the only one who thinks this looks like porn?
Ewwww, unsavory.
Hey, sex sells.
Although they tried that last year and it didn’t work…
Dollhouse is dead. It should have been dead after the first season.
Julia – TBL’s promos were basically porn. Unfortunately whats sad is that did NOTHING to help the series.
Dennis – Youll live, the show will be gone by December. Everytime Dollhouse airs we will all die a little inside though.
I thought Whedon was about empowering women?
Was’nt there a point when popup ads offered something like this? Creepy.
it sounds like porn.. good!
Andrea, when wants to be on mainstream tv, so he has to try to sneak the messages in
How nice!
And this website has to connect everything to Dollhouse ending…pathetic!
I’d kick Dushku out of bed for eating crackers. Come to think of it, unless they were Chicken in a Biskit, I wouldn’t let her in in the first place.
Yea sure, Boris…
Anyways, yes this looks like porn. I remember back in the early 2000s, they had ads out to have ladies on your desktop remove their clothing items. Haven’t seen those ads for years, so no clue if it still exists
I think this is EXACTLY the reason they are doing this. Sex sells.
“Can a virtual Echo save “Dollhouse“?”
I don’t think a NAKED Echo could save Dollhouse.
Maybe the Rio Olympics committee might… MIGHT… come up with a persuasive presentation to save Dollhouse (if they really wanted to take the time and trouble) but beyond that… ummmm… no.
BTW, I love the phrase “fan-favorite series”. Aren’t all series watched by people who enjoy them, however many or few of them there are, “fan favorites”? Ah, I just love the literary folks in the PR Department.
nkinsey says:
“Yea sure, Boris…”
You’re either underestimating my affection for Chicken in a Biskit crackers or overestimating the putative universality of Dushku’s sex appeal.
Personally, I find the frequently affected lordosis and blank stare to be less than appealing.
Personally, I find the frequently affected lordosis and blank stare to be less than appealing.
What??? Dushku is an amazing actress! It’s not her fault that her characters are always at least somewhat constipated.
Dennis, what’s wrong with you? I mean, even if you don’t like the show, do you need to be that stupid and be sad that it was renewed? There’s people who like it.
I like the virtual echo and I honestly hope the show doesn’t get canceled. I love the show and think this new technology is amazing, it’s nothing like those unwanted pop ups, and certainly isn’t porn!!! Have you people ever seen porn? It isn’t even close to skinamax!