Cowboys-Broncos Week’s #1 Show
Though we rank primetime shows, last week’s number one one show wasn’t in primetime. It was the FOX national afternoon game coverage of the Dallas Cowboys vs. the Denver Broncos on Sunday.
via FOX Sports:
FOX – National Game
Powered by a competitive high-profile Cowboys-Broncos matchup, FOX’s National Game on Oct. 4 averaged a 13.1/25 HH rating/share, with 22.0 million viewers, and ranks as the highest-rated and most-watched program of the week (9/28-10/4) in all of television in households and across key male and adult demos including M18-34 (9.4), M18-49 (11.4), M25-54 (12.2), and A18-49 (8.4). Sunday’s game was up year-to-year in households 13.1/25 vs. 13.0/35, it also posted increases across key male and adult demos including M18-34 (+2%), M18-49 (+6%), M25-54 (+3%), A18-49 (+4%) and average audience (+4%). Season-to-date, FOX’s National Game is averaging a 13.9/27 (23.5 million viewers), up +7% over last year’s 13.0/25 in HH and up +12% in average audience (21.0 mill).
FOX’s NFL post-game show, THE OT, averaged a 7.2/13 (12.0 million viewers) on Sunday, good enough to dominate NBC’s Football Night in America by +132% on households and +148% on average audience. Season-to-date, THE OT is averaging a 7.1/12 (11.8 million viewers), up +8% over last year’s 6.6/12 in households, and up +13% in average audience (vs. 10.4 million).