After 2 weeks of the broadcast primetime season (through October 4, 2009) CBS, ABC and Fox can all claim a little glory. ABC and Fox are tied on top the adults 18-49 demo just ahead of CBS, while CBS edged ABC in the adults 25-54 demo. Fox stretched its lead over ABC to stay ahead in the adults 18-34 demo. CBS stretched its lead over ABC in average viewership.
Sadly, we will no longer be having a Tiny Network Showdown! since MyNetworkTV ratings averages are no longer being reported by Nielsen, since they are no longer classed as a network but are now a “programming service”.
Each rating point is a percentage of the US TV population in that demographic group and equals: 2.90 million viewers, 1.32 million adults 18-49, 0.68 million adults 18-34 and 1.24 million adults 25-54.
Note that the chart includes RATINGS not VIEWERSHIP as was typical in our weekly network ratings posts prior to July, 2009.
Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.