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CBS, Cablevision Ink Carriage Deal, Ulitmately a Big Deal For Broadcasters

Categories: TV Business

Written By

October 12th, 2009

Cablevision and CBS Corp. have announced what they call a “comprehensive content carriage agreement” which sees Cablevision continue to carry CBS programming and offer Showtime Networks' programming to Cablevision’s three million subscribers in the New York market. Cablevision will continue to carry WCBS, while its customers in central and southern New Jersey will receive Philadelphia’s KYW and WPSG, which are CBS and CW affiliates.

via Broadcasting & Cable.

While terms were not disclosed, reader Mikey claims they are for $0.50 / subscriber / month, which seems like a credible number, compared with numbers we see for cable network carriage. That's a substantial new revenue stream for broadcast networks that is on its way to becoming standardized.

Here's a post with fees for different cable networks for comparison purposes.

(13) Comments - Add Yours!

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  1. and here’s the same data on TVbytheNumbers two months before it was on Media Daily!:

    http://tvbythenumbers.com/2008/12/31/cost-per-cable-channels-as-a-function-of-ratings/10102

    But if Mikey is looking, and has updated data from SNLK it would be great to see updated data as in both cases the data is nearly a year old. It would also be great to see estimates for the broadcast networks.

    P.S. ultimately, not ulitamately :-)

  2. jim

    I’m sorry I don’t feel this is that big of a deal for CBS. Advertising dollars are going away and going away for good. Advertisers can go to other cable channels and direct market to who they want. Internet is growing very fast! CBS has so much Debt to deal with I believe the stock trades down to 7 again.

    The economy is not really getting better. the cash for clunkers and first time home buyers created for debt for people who really can’t afford it. If they could they would of bought before.

  3. Cody

    I’m suprised that there isn’t a surge of broadcast ratings because the economy would mean people would cut their cable

  4. Cody, I think the “cable cutting” meme is nonsense. Trivial numbers of people have actually done it. So few that the cable/telco/satellite TV services continue to grow in total.

  5. Cody

    I know that is the case. That just suprises me.

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