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TV Ratings: Castle flat; Heroes, Trauma stabilize as CBS and ABC take night

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October 13th, 2009

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Scoreboard CBS FOX ABC NBC Uni CW
Adults 18-49: Rating/Share 4.0/10 3.9/10 3.1/8 1.9/5 1.5/4 1.2/3
Adults 18-34: Rating/Share 2.9/8 3.5/9 2.0/6 1.8/5 1.7/5 1.6/4
Total Viewers (million) 11.50 10.36 14.30 5.36 3.75 2.57

It was a night of mixed leadership with ABC winning the most-viewers and CBS leading with adults 18-49 and FOX leading with adults 18-34 (having commanding leads with both women 18-34 and men 18-34).

Last week, the overnight detail wound up being adjusted significantly due to a record breaking Monday Night Football contest airing on the ABC affiliates in some local markets.  I'm not sure if the exciting Jets vs. Dolphins game will break any records but it makes comparing to last week's fast nationals more iffy than usual, and also note that the Dolphins game aired locally on the CW affiliate in Miami, so some football viewing that will be stripped out in the finals is included in CW's numbers below.

With that said, it appears Heroes and Trauma have stabilized  and were up a tick each versus last week, unfortunately at very low (too low to stay on the air) levels for Trauma (1.8), and even if Heroes is still one of NBC's better performing shows because NBC's average have dropped so far, a 2.4 is better than last week's preliminary 2.3 -- not that girls kissing girls seemed to boost the ratings much, at least it wasn't another new record low 18-49 rating for an original episode of Heroes.

I know there are many Castle fans who were disappointed last Monday when the preliminary 3.0 adults 18-49 rating dropped to a 2.2 rating in the finals.  Don't be too surprised if last night's 2.4 rating drops somewhere to around a 2.2 as well due to a minute or two of Dancing with the Stars overrun that will be stripped out in the final numbers.

Elsewhere as has been the Monday rule, House was the night's most popular program with adults 18-49, though it was down a tick from last week's 5.1 to a 5.0.

Over on CBS Two and a Half Men continues to lead The Big Bang Theory in viewers (13.89 million vs. 12.78 million), while Bang has the edge with adults 18-49 (4.8 vs. 4.6)

Over on the CW (and keeping in mind that in the Miami market, the football game aired on the local CW affiliate) according to the CW:

Compared to last week, OTH was up 17% with women 18-34 (2.1/6), 15% in adults 18-34 (1.5/4), 14% in women 18-49 (1.6/4), 9% in adults 18-49 (1.2/3) and 24% in total viewers (2.6mil).

Gossip Girl was flat with last week in adults 18-34 (1.7/5), and up 6% in women 18-49 (1.8/4), 9% in adults 18-49 (1.2/3) and 19% in total viewers (2.5mil).  Gossip Girl ranked #1 in its time period with female teens (1.8/6).

Gossip Girl built on its OTH lead in among women 18-34, adults 18-34 and women 18-49, and matched OTH in adults 18-49.

In the late night battles Conan and Dave seemed locked in a tie with adults 18-49 last night each with a 0.9/4 rating/share in Nielsen's 24 local markets with people meters. Conan had the edge with adults 18-34 (0.8.4 vs. 0.5/2).

Full details:

Time Net Show 18-49 Rating/Share Viewers (Millons)
8:00 FOX House 5.0/13 12.91
CBS How I Met Your Mother 3.5/9 8.61
ABC Dancing with the Stars 3.3/8 16.10
NBC Heroes 2.4/6 5.64
CW One Tree Hill 1.2/3 2.62
8:30 CBS Accidentally on Purpose 3.0/7 7.83
9:00 CBS Two and a Half Men 4.6/11 13.89
ABC Dancing With the Stars 3.7/9 16.82
FOX Lie To Me 2.8/7 7.81
NBC Trauma 1.8/4 5.52
CW Gossip Girl 1.2/3 2.51
9:30 CBS The Big Bang Theory 4.8/12 12.78
10:00 CBS CSI: Miami 4.0/11 12.94
ABC Castle 2.4/6 9.99
NBC The Jay Leno Show 1.5/4 4.91

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You can see TV ratings from other recent Overnight ratings reports here.

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All numbers are Live+SD.

Nielsen TV Ratings: ©2009 The Nielsen Company. All Rights Reserved. 

Definitions:

*Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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