via press release:
DISCOVERY CHANNEL RANKS IN TOP #5 ON KEY NIGHTS AND ACROSS KEY DEMOS
Discovery Channel secured its top five spot across all ad supported cable last week fueled by its launch of returning seriesand , new series GHOST LAB, and Awesome Sunday special, DISCOVERING ARDIPITHECUS. Delivering consistently strong audiences on Tuesday, Wednesday and Sunday positioned the network as the #3 cable network in primetime for Men 25-54 on Tuesday and Sunday, and #6 on Wednesday. The network also ranked in the top 5 for Persons 25-54 (#4) and 18-49 (#5), and Men 18-34 (#5).
For the night on Tuesday,was the #1 non-sports 9PM cable telecast for Persons and Men 25-54 and 18-49 delivery, coming in after the Major League Baseball wildcard game. Across primetime, was among the top five cable telecasts for Men 25-54 (#4), Persons 25-54 (#5), and Men 18-49 (#5).
Contributing to the strong Tuesday night ranking, GHOST LAB exceeded the 4Q08 time slot (Tuesday 10-11PM) for Persons 25-54 (3%), driven by double-digit gains among women.
The October 7 return ofwas the #1 non-sports 9p cable telecast among Men 18-49 and Men 18-34 in delivery and ratings.
Continuing Discovery Sunday's appointment viewing, DISCOVERING ARDI was seen by 4.3 million viewers across the 9-11PM ET and PT telecasts. The premiere of DISCOVERING ARDI was cable's #2 non-sports telecast for M25-54 delivery. This strong showing drove the network's position as #3 primetime cable network spot for M25-54 delivery.
The storms are bigger, the teams are faster and action has never been more explosive.roars back Sunday, October 18 at 10 PM (EP/PT) for an all-new season on Discovery Channel. Hold on for the ride of your life!