At least one executive isn’t blaming Nielsen: Warner Bros CEO rails on giving away video online
OK, sure he runs a studio and not a network, so his biases aren’t the same as his brethren who run networks but I was amused to see Broadcasting & Cable’s Claire Atkinson live blogging some of Warner Bros CEO Barry Meyer’s comments at a B&C conference via Twitter:
Barry Meyer WB chief launching attack on nets giving away shows for free online. We’re training young aud to watch with fewer commercials
Barry Meyer WB CEO, what doesn’t work is digital exhibition of our content. Ind[ustry] is tossing money and premium content down the drain.
Onscreen Barry Meyer WB CEO. There is no free TV, its all pay. Tech should be used to enhance value; we’re underming the base biz model