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Cable News Ratings for Tuesday, October 20, 2009

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October 21st, 2009

Live + Same Day Cable News Daily Ratings for October 20, 2009

P2+ Total Day
FNC – 1,323,000 viewers
CNN – 498,000 viewers
MSNBC –369,000 viewers
CNBC – 194,000 viewers
HLN –357,000 viewers

P2+ Prime Time
FNC – 2,511,000viewers
CNN— 628,000 viewers
MSNBC –861,000 viewers
CNBC – 127,000 viewers
HLN – 658,000 viewers

25-54 Total Day
FNC –376,000 viewers
CNN –150,000 viewers
MSNBC –120,000 viewers
CNBC – 70,000 viewers
HLN- 178,000 viewers

25-54 Prime Time
FNC – 704,000 viewers
CNN – 193,000 viewers
MSNBC –247,000 viewers
CNBC – 66,000 viewers
HLN – 279,000 viewers

35-64 Total Day
FNC – 631,000 viewers
CNN – 225,000 viewers
MSNBC – 191,000 viewers
CNBC – 103,000 viewers
HLN - 213,000 viewers

35-64 Prime Time
FNC –1,155,000 viewers
CNN – 273,000 viewers
MSNBC –413,000 viewers
CNBC –62,000 viewers
HLN –364,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 928,000 viewers (393,000) (596,000)
American Morning- 362,000 viewers (143,000) (238,000)
Morning Joe- 292,000 viewers (108,000) (185,000)
Squawk Box- 165,000 viewers (53,000) (101,000)
Morning Express w/ Meade- 340,000 viewers (228,000) (242,000)

5PM - P2+ (25-54) (35-64)
Glenn Beck – 2,790,000 viewers (773,000) (1,322,000)
Situation Room—614,000 viewers (162,000) (244,000)
Hardball w/ Chris Matthews—409,000 viewers (102,000) (219,000)
Fast Money—262,000 viewers (97,000) (128,000)
Prime News--398,000 viewers (171,000) (243,000)

6PM – P2+ (25-54) (35-64)
Special Report with Bret Baier– 2,311,000 viewers (438,000) (971,000)
Situation Room—592,000 viewers (180,000) (235,000)
Ed Show—487,000 viewers (150,000) (259,000)
Mad Money —262,000 viewers (85,000) (143,000)
Prime News -- 380,000 viewers (184,000) (245,000)

7PM - P2+ (25-54) (35-64)
The Fox Report w/ Shep –1,978,000 viewers (427,000) (790,000)
Lou Dobbs Tonight—727,000 viewers (204,000) (292,000)
Hardball w/ C. Matthews—782,000 viewers (211,000) (384,000)
Kudlow Report --- 170,000 viewers (60,000) (57,000)
Issues– 486,000 viewers (190,000) (285,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor– 3,381,000 viewers (929,000) (1,569,000)
Campbell Brown - 653,000 viewers (158,000) (251,000)
Countdown w/ K. Olbermann – 1,163,000 viewers (294,000) (551,000)
Porn: Business of Pleasure – 129,000 viewers (80,000) (69,000)
Nancy Grace – 812,000 viewers (284,000) (410,000)

9 PM - P2+ (25-54) (35-64)
Hannity –2,440,000 viewers (711,000) (1,175,000)
Larry King Live —616,000 viewers (205,000) (260,000)
Rachel Maddow Show —876,000 viewers (231,000) (429,000)
Executive Vision 4 – a scratch w/45,000 viewers (a scratch w/22,000) (a scratch w/26,000)
Joy Behar- 628,000 viewers (268,000) (381,000)

10 PM P2+ (25-54) (35-64)
On The Record w/ Greta Van Susteren —1,712,000 viewers (471,000) (719,000)
Anderson Cooper 360 —616,000 viewers (215,000) (307,000)
Countdown w/ K. Olbermann – 541,000 viewers (217,000) (257,000)
Bio: Sam Walton – 206,000 viewers (97,000) (91,000)
Nancy Grace –578,000 viewers (301,000) (320,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor —1,340,000 viewers (503,000) (713,000)
Anderson Cooper 360 —372,000 viewers (156,000) (200,000)
Rachel Maddow Show —408,000 viewers (156,000) (234,000)
Mad Money – a scratch w/92,000 viewers (a scratch w/46,000) (69,000)
Showbiz Tonight-- 404,000 viewers (203,000) (266,000)
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of September, 2009)

CNN/HLN: 99.098 million HHs

CNBC: 96.78 million HHs

FNC: 96.26  million HHs

MSNBC: 92.64 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

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